Select The Best Keywords For Your Site using Web CEO Keyword Analysis Software

Keyword research as an SEO starting point

Keyword research is the first thing you start thinking about when considering traffic from search engines. Keyword research and analysis must precede any serious search engine optimization work. This fact becomes obvious when you dive in: you can't take the first keyword that occurs to you in connection with your business, and optimize the web pages accordingly.

Optimize your site for a very popular keyword - and you will hardly receive any traffic from the search engines, taking into consideration that the competition for this keyword is monstrous and your new page has no chance to appear among the top 30.

Re-optimize your site for a less competitive keyword like your company name - and you have another problem: you receive no traffic, because no one types your company name in the search engines to find your site, except probably yourself and your friends.

Failing to spot which keywords will bring a good volume of targeted visitors may definitely have a far-reaching effect on your business. Having learned that lesson, you are on the right path now - looking for decent keyword research software that will tell you which terms are both moderately competitive and frequently used by your prospects to find the goods or services they need.

What makes WebCEO the best keyword research software

WebCEO offers you our own software for keyword research and selection. Your obvious benefits from using this tool are:

• A wide range of keywords to analyse and select from. We compile our own keyword database. Currently, it consists of 400+ million keywords. We get keywords from 35 international and regional search engines including Google.
• Our keyword database is updated dynamically - we remove keywords collected earlier than 90 days before you search.
• We show you the Monthly world searches (Keyword Demand), Competition (Keyword Supply), and also KEI (a Demand/Supply ratio), and allow you to sort keywords by them. This helps you to easily analyse and select the best keywords
• We provide you with numerous related keywords gathered from your competitors' sites.
• You can have a very detailed and thorough keyword competition analysis; here you'll evaluate every keyword based on such things as Google search volume, estimated number of clicks on Google AdWords, Google Bids, the number of sites with titles containing the keyword, the number of backlinks, Google PageRank of the top sites, Alexa TrafficRank of the top sites and other numbers. All this data serves well as indicator of keyword popularity and competition. You can also see what site pages the three major search engines put forward as search results for your keyword requests including such an important characteristic as their Google PageRank.
• You can also see what site pages the two major search engines put forward as search results for your keyword requests including their Google PageRank.

How WebCEO can suggest the most profitable keywords

The WebCEO module for keyword research and suggestion is an integral part of our SEO Toolkit. Our keyword analysis software will help you at all the below stages of keyword research.

1. At the first step, you will spy on the competitors' pages to find out what keywords or phrases they use to gain top positions.
2. Next, you will request keywords from the keyword database of real searches to get valuable suggestions. At this point of keyword analysis, you will see how often the keywords are used by searchers, and how competitive each search term is, i.e. how many pages with the term Google has found in its index. Our keyword research software will also calculate the KEI (keyword effectiveness index) based on these two figures, so that you can quickly sort the keywords by this parameter and see which terms have the best demand-to-competition ratio! The Annual Search Trends will tell you which months of the year were especially hot for each of the keyword requests.
3. At the third tab, you will review your top 10 competitors for each keyword and see where the competition is weakest. For instance, if the keyword "digital camera" or similar takes you into competing with monsters like eBay and Amazon and the like, you will probably want to switch to another one where the competitors are more vulnerable in terms of search engine optimization.
4. WebCEO will research each keyword's competition as thoroughly as you'd probably never expect from software. When it comes to SEO analysis (Search Engine Optimization analysis), the keyword competition becomes a complex measure of the leaders' strength that consists of their link popularity, Google PageRank and Search Volume, Alexa Traffic Rank, overall number of pages that have included that key phrase in their TITLE tags, prices that the leaders pay to stay on top of the paid search results etc., etc. WebCEO will quickly return keyword analysis data to you in one convenient table, allowing you to reshuffle keywords according to any parameter, finally discovering those special "money-making" search terms.