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DON'T SELL - RECOMMEND!!!

Have you ever heard about credibility? That is what drives sales as well as commissions. Many affiliates are trying to do what they actually shouldn't - they sell a product. If you really want your referrals to buy Web CEO, just give it your seal of approval. Start by telling them how Web CEO helped you (please NO hype). And don't be surprised when you get a terrific boost in sales. Affiliates who used such a technique reported their commissions to triple.

A picture is not worth a thousand words

People are so sick and tired of banner advertisement that the majority take it as a white noise. In other words they pay no attention to banners. Text links, on the other hand, can be served as an integral part of your content. That greatly improves credibility and positions a product as something useful rather than “yet another affiliate link”.

All in all, text advertisements are easier to customize, easier to experiment with, and easier to fit into the context of your copy. The bottom line is that if possible you should prefer affiliate text links to other kinds of advertising.

Do you speak their language?

It is impossible for us to create a banner ad reaching every individual and addressing their specific interest. So if you know interests of your visitors, you can easily tailor our message to your audience. If we lay aside marketing theory, it means that you can write a few well-aimed lines explaining how they can benefit from using Web CEO.

For example, if your visitors are webmasters interested to reach the top of search engine results, tell them how they can do it with Web CEO and place a direct affiliate link to our Search Engine Optimization tool rather than to Web CEO's Home. “I recently discovered Web CEO, an excellent tool for search engine optimization. What I love about this program, it gives me everything I need to run and promote my site. I recommend you to download the Free Edition from their Web site”.

It sounds very simple and informal, yet it gives you a higher click through ratio than a technocratic message like this: A software suite designed to provide businesses with a fast, reliable and cost-effective solution for Website promotion. Altogether, Web CEO is a unified workspace for nine programs that help you attain real results in search engines, perform intelligent Web traffic analysis, effectively manage your online estate, and easily maintain it. Try it for free.

The former message is not bad at all, and it would bring you very good commissions, if your visitors were professional webmasters or Web consultants. You see the point, don't you?

Generalizations are lies

Don't expect everyone to react to your text. Trying to kill twenty two birds with one stone, you kiss goodbye your commissions. Be CONCRETE - this is the approach that works. Tell your visitors about something specific, something that will surely trigger them. On visiting our Web site, they'll discover that there is much, much more.

For example, your visitors are interested in keeping their sites safe and sound. Tell them - “If you want to find errors on your Web site and get rid of them, download the Free Edition of Web CEO. To tell the truth I was shocked to find so many problems on my site. I even found a broken link at my order page. I used to think it was perfect. Silly me!” Again, emphasizing the importance of checking a site for errors will have a nice reflection in your check.

Experiment until you are there

If you crafted a message that you thought would work, but you don't get the results you were expecting, try changing it. We usually find that regardless of the message a certain percentage of people will always purchase our software. But even though the product and all the pages on our site stay the same, simply changing the message that people clicked on can increase that figure up to 5 times.

We recommend giving each message at least a week, before you decide you need to change it (depending on your site's traffic). Feel free to experiment until you find what works. And feel free to ask us if you need some help!

Choose exact landing page for your referrers

Get more control and generate more sales by slightly modifying your affiliate link and pointing it to specific pages on our site. For instance, if you are ALREADY giving your visitors a lot of information about the program, then it would only make perfect sense
to direct them to the DOWNLOAD page instead of the default HOME page.

Here is a link example that you may encode with your own affiliate ID and point to a specific directory/page that exists on our site:

http://www.webceo.com/cgi-bin/go/clickthru.cgi?id=YOURID&
page=http://www.webceo.com/selectedpage.htm

Who will buy Web CEO?

Well everybody who has a Web site is our prospect. If he or she sells anything from his/her site, it is definitely our customer. Here is how we see our customers:

• Small to mid-sized businesses that dont want to outsource site-related matters such as Website promotion, maintenance, management, and traffic analysis.
• Webmasters responsible for authoring and promotion of Web sites.
• Web site owners who want to find a way to effectively promote and maintain their sites.
• Web design companies offering additional services as a part of their packages.
• Web consultants including Search Engine Optimizers.

This description is very general so you may add at least 100 more categories of people who may be interested in this incredible product. And our highlight of Web CEO's features at the bottom of this page will help you form your own opinion.

How can we help?

We want you to be a success because we care. If you have any ideas how to improve the program or perhaps need some help in tailoring your message to visitors, contact us at we will help.

Web CEO's features highlighted

We've grouped features into three base modules,
and they make up 8 software tools:

Website promotion module:

• Keyword marketing tool: Find out what people are actually looking for and how many times per day.
• Search engine optimization tool: Tune your Web pages so that they always appear at the top of search results across most popular search engines.
• Search engine submission tool: Tell the world about your Web site. Instantly submit all your pages to search engines that make 98% of all traffic from search engines.
• Web site ranking checker: Know your exact positions in every popular search engine in the world without effort.

Web Traffic Analysis module:

• Track all visitors to your Web site. Know for sure - who they are, where they come from, which search engines and search phrases they used to find you. Track their paths. Find out which pages they like and which don't. Become a Big Brother!
• Get all possible and impossible reports on performance of your Web site.
• Get unique reports, which normally cost thousands and available to Fortune 500 companies only!
• Hundreds of reports. You will find the one you need right now.

Website maintenance module:

• Find and repair broken, out-dated, and problem content.
• Detect pages missing critical elements: Title tags, Metadata, image attributes.
• Get reports on all problem pages with the detailed breakdown of problems by page.
• Get an excellent overview of site quality and usability.
• Reducing costs and inconvenience associated with manual site testing.
• Ensure your content is optimized for better search engine visibility.
• Ensure that your visitors experience your site as you expected them to.
• Edit your Web pages as easy as possible in both visual and code views.
• Get instant access to the most important tags like Title, Meta Description, and Meta Keywords without reading HTML.
• Change any link, ALT, width/height attribute on the page with one click and without knowledge of HTML.
• Upload any file or folder to your host in an easy way without getting through sophisticated FTP routines. Or download anything, e.g. log-files from your Web site as if you were copying a file in Windows.