What Edition is Right for You: Detailed Comparison Chart

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Free /
Free Plus
SmallBiz Professional

Software and premium services pricing

Software Free $199 $389
HitLens: Web Analytics, Conversion Rate and ROI Improvement Service 15-day trial / optional
(see rates)
optional
(see rates)
optional
(see rates)
BigBrother: Site Uptime Monitoring Service Basic (Free) / optional Basic (Free) or Advanced Options (see rates) Basic (Free) or Advanced Options (see rates)
Search Engine Pulse: Knowledge Base Updates optional Basic (Free) or Advanced Options (see rates) Basic (Free) or Advanced Options (see rates)
Sharing Reports via Client Center Yes Yes Yes
Individual Branding of Shared Reports - - Yes
Weekly Private-label Monitoring Report Yes Yes Yes (reports with no signs of Web CEO)
The Professional and SmallBiz Unleashed editions include all the same functionality as Professional and SmallBiz editions, plus the Professional version of the online Training Course in SEO and Internet Marketing from the Web CEO University. You can find the Professional and SmallBiz Unleashed editions' prices here.

General Features

Projects Unlimited Unlimited Unlimited
License to deliver SEO/SEM Services Using Web CEO - - Yes
Private-label Reports - - Yes
Report Export (.html, .mht, .xls) - Yes Yes
Emailing Reports - Yes Yes
Scheduled report e-mailing to several recipients at once - - Yes
Journal Yes Yes Yes
Support Plan Basic High Priority

Find Your Niche in Search Engines Using Web CEO®

1. Find and Select Keywords *
Search Keywords per Run 5 50 1,000
Quick competition overview in the built-in browser Yes Yes Yes
Data obtained via the Google Keyword Tool (Keywords, Approx Monthly World Searches, and Annual Search Trend) Yes Yes Yes
Keyword Attractiveness and Competition Analysis (see the screenshot) - Yes Yes
Unlimited Keyword Mining from your competitors' pages thru the 'Get Suggestions' tab Yes Yes Yes
Refreshing keyword baskets Yes Yes Yes
2. Get Advice and Insight on Improving Rankings 
Unlimited Number of Web and Local Pages to Analyze Yes Yes Yes
Plain English Advice for General Search Engine Compliance Yes Yes Yes
Plain English Advice for Compliance with Specific Search Engines - Yes Yes
General In-Depth Site and Page Analysis - Yes Yes
Analysis of External (Off-Page) Ranking Factors (Links, Site Theme, Google PR, Alexa TR, Backlinks' Themes) Yes (only general optimization) Yes Yes
Keyword Density Analysis for General Search Engine Compliance Yes (only some page areas) Yes Yes
Keyword Density Analysis for Compliance with Specific Search Engines - Yes Yes
Analyze Your Pages vs. Competition (see the screenshot) Yes (only general optimization) Yes Yes
Analyze Your Pages vs. Top-10 Pages (see the screenshot) - - Yes
Search Engine View of Your Pages (generic SE; your browser taken as user-agent) Yes Yes Yes
Search Engine View of Your Pages (specific SEs; SE robots taken as user-agents) - Yes Yes
3. Edit Pages to Obtain High Search Engine Rankings
Analyze and Edit Critical SEO Parameters (Frequency, Prominence Weight) in Important Page Areas Yes Yes Yes
Easy Edit and Access Important Meta Tags Yes Yes Yes
Change Meta Tags on Multiple Pages at One Go Yes Yes Yes
Easy Edit and Access to Page Areas Important for SEO (Page Title, Headings, Alt tags, etc) Yes Yes Yes
Replace Text or Tags in Multiple Pages Yes Yes Yes
Robots.txt Editor for Your Robots File Yes Yes Yes
Xml, Txt, Html and ROR Sitemap Generation, Pages in the Sitemap 100 Unlimited Unlimited
Add ‘Allow’ and ‘Sitemap’ directives to the robots.txt Yes Yes Yes
Check and exclude from your sitemap pages with restrictive Meta tags and robots.txt directives automatically Yes Yes Yes

Promote Your Site Using Web CEO®

4. Submit Sites and Pages to Search Engines and Directories 
Submissions Limit Unlimited Unlimited Unlimited
Search Engines Available for Automated Submissions 100+ 100+ 100+
Search Engines and Directories Available for Guided Submission 60+ 60+ 60+
Ability to submit to Press Release & News sites, Article directories and Shopping SEs Yes Yes Yes
Ability to submit your blog in the most popular Blog Search Engines and Directories and get registered with several Blog Communities Yes Yes Yes
Ability to Add Own SEs and Directories to The Guided Submission Section Yes Yes Yes
Semi Automatical Guided Submission with Form Auto-filling Feature Yes Yes Yes
Search Engine Compliance Verification Before Submission Takes Place Yes Yes Yes
Full Emulation of Manual Submission (Search Engines Think You Submit by Hand) Yes Yes Yes
5. Increase Your Link Popularity by Finding Link Partners
Search For Potential Partners in the Leading Search Engines Yes Yes Yes
Search for Potential Partners among Sites Linking to Your Competitors' Sites Yes Yes Yes
Detailed Analysis of Potential Partner's META Tags and Site Visibility Before You Start Corresponding Yes Yes Yes
Customizable E-mail Templates Yes Yes Yes
Edit partner contact information – correct any found information - site owner, address, city, country, phone, email Yes Yes Yes
Use your own list of keyword-masks for predefined email generation Yes Yes Yes
Personalized Correspondence Yes Yes Yes
Bulk Correspondence, Sites to Contact 20 Unlimited Unlimited
Automatic Cycle Of Correspondence (with the ability to schedule automatic follow-up messages) Yes Yes Yes
Automated E-mail Address Mining From Potential Partner's Site, Alexa Data and WHOIS Yes Yes Yes
Summary and Reporting Yes Yes Yes
Partner Agreements Monitoring (Backlinks, Link Texts, Google PR etc.) 5 20 Unlimited
Track pages with backlinks and get notified if such a page is dropped by a major search engine Yes Yes Yes
6. Manage Your PPC Campaigns with Paid Engines' Services
Create and Remember Datasets (= login+password) to Access PPC Accounts Yes Yes Yes
Semi-Automatic Logging Into PPC Accounts By Using Datasets Yes Yes Yes
The List of Major and Minor SEs which provide PPC Services 40+ 40+ 40+
Essential Descriptions of the PPC Service Providers (short info necessary to take the first step) Yes Yes Yes

Understand Your Visitors and Improve Conversion Rate and ROI Using Web CEO®

 7. Analyze Trends In Search Engine Rankings
Search Keywords per Run 5 30 Unlimited
Monitor Rankings in Over 600 Search Engines Yes Yes Yes
Monitor Your and Your Competitors Web Site Rankings Yes Yes Yes
Paid search results indication with a special sign for you to separate them from organic positions Yes Yes Yes
Website Saturation Report (check what pages of your site are indexed) Yes Yes Yes
Comparative Website Saturation Report (check how your site is indexed compared to competition) Yes Yes Yes
Analyze Your Search Engine Visibility vs. Competition (Ranking Visibility Score) Yes Yes Yes
Track Your Site Rankings and Competition Changes Over Time (Ranking History) Yes Yes Yes
The Advanced Position History report (shows search engine position changes for all keywords and in all search engines) Yes Yes Yes
Monitor Rankings via API for Higher Security and Safety (Google, etc.) Yes Yes Yes
Cloning Browsers and User-Agent Types to Fully Protect Your Site and IP from Being Banned by Search Engines Yes Yes Yes
Add New Search Engines on Request - Yes Yes
Emulation of Human Browsing of Search Engine Results Pages to Fully Protect Your Site and IP from Being Banned by Search Engines Yes Yes Yes
Flexible, Database-Driven Reporting with Advanced Filtering Options for Better Analysis Yes Yes Yes
8. Improve Your Rankings by Analyzing Backward Links
Analyze Link Popularity (Number of Links to Your Website) Yes Yes Yes
Analyze Your Backward Links vs. Competition Yes Yes Yes
Get Detailed Reports on Who Exactly Links to Your Pages - Yes Yes
The Link Popularity reports include Google Page Rank and Alexa Traffic Rank of the linking pages or sites - Yes Yes
Analyze Text Used in Backward Links (See What Words Other Websites Use to Describe You and What Keywords Search Engines Take Into Consideration) - - Yes
Linking Sites Overview (a simple way to see who links to your competition but not to you. These sites can be the first to become your link partners) Yes Yes Yes
Flexible, Database-Driven Reporting with Advanced Filtering Options for Better Analysis Yes Yes Yes
Search Engine Results Page Snippet Yes Yes Yes
9. HitLens Web Analytics and ROI Improvement Service **
Easy Wizard-Driven Setup Yes Yes Yes
Analyze Traffic (Unique Visitors, Visits, Page Views, etc.) Yes Yes Yes
Analyze Demographics (Languages, Countries, Time Zones) Yes Yes Yes
Analyze Visitor Behavior (Content Preferences, Navigation Paths, Repeat Visits etc) Yes Yes Yes
Analyze Sources of Traffic (Referrers, Websites, Search Engines and Keywords) Yes Yes Yes
Analyze eCommerce (Sales, Revenues, Sales Cycle, etc.) Yes Yes Yes
Analyze Advertising (Response, Actions, ROI, etc.) Yes Yes Yes

Improve Quality and Usability of Your Projects Using Web CEO®

10. Upload Your Optimized Pages
One Click Upload Yes Yes Yes
Web Page Editing Directly on the Server Yes Yes Yes
Advanced File Selection Yes Yes Yes
Network Error Notification Yes Yes Yes
11. Find Technical Problems and Search Engine Visibility Issues
Max. Pages Scanned for Errors and Problems 30 Unlimited Unlimited
Detecting Bad Links (Internal and External) Yes Yes Yes
Finding Missing Images Yes Yes Yes
Pinpointing Slow Pages with a Detailed Breakdown Yes Yes Yes
Shareable, Actionable Reports on Site Quality, Usability and Issues Detected Yes Yes Yes
12. Monitor If Your Websites are Up and Running ***
Free Website Availability and Performance Monitoring (every 480 min.) Yes Yes Yes
Advanced Website Monitoring (every 5 to 30 min.) - / Yes Yes Yes
Monitoring Connect Time and Host Ping Yes Yes Yes
Transatlantic Website Monitoring (the USA and the UK) Yes Yes Yes
Download Speed Tests Yes Yes Yes
Instant Problem Notifications via Email Yes Yes Yes

* The Keyword Research tool uses data supplied via the Search Engine Pulse service. When you order one of the paid editions you get 90 days of free support. After that you will be switched to the free version of the Keyword Research tool (5 keyword per run), however, at any time you can subscribe to the Search Engine Pulse service and get up to 1,000 keywords per run. You can find rates and plans here.

** HitLens Web Analytics and Conversion Rate and ROI Improvement Service is available to all users who have a valid credit card on file. You can use a full-featured 15-day trial before making a decision. You can find rates and plans here.

*** BigBrother Website Monitoring Service has a free basic service plan but if you want to make most of it, you will want to use one of the paid plans. You can find rates and plans here.