“To be or not to be…” on social media? This question keeps stirring up the minds of millions of people concerning the issue of their brand’s or company’s presence on social media channels. The challenge is that no one can clearly measure the ROI of social media in pursuit of getting the most bang for the buck. Furthermore, no one can directly point to social signals as the ranking factor, even Matt Cutts hesitates.
“In Local SEO, not all links matter.
“Links” that matter for Local SEO aren’t necessarily links.”
In the pursuit of getting easy but high quality backlinks, you should not ignore having a local backlink building strategy. Analyze your business influence area and your customers’ locations with the help of your Google Analytics account and try to figure out whether you should focus on a specific geographic area or not. If even a low percentage of customers resided in one area, it would be worthwhile to make a local SEO optimization effort.
This major WebCEO update was rolled out on April 1st and we are not kidding!
First of all, we have great news for SEO newbies. Now, in addition to the Do It Yourself SEO Widget, you can download a PDF Web CEO Quick Start Guide to start your website’s promotion immediately.
The guide will take you through the SEO process and provide you with some details about how WebCEO can help you improve your website’s position in search engines.
Spring is in the air and we’re here to give your old stuffy marketing efforts a spring cleaning with the latest in website promotional technology.
Nobody loves to do cleaning. That is why WebCEO wants to do it instead of you! All you need is to sign up for a Free WebCEO Plan if you still don’t have one and add a website you want to analyze.
We are often asked why the home page of a website ranks high in the search results, while inner pages appear deeper in results. Sometimes, inner pages don’t appear at all because they seem to be invisible to search engines for some reasons. What are those reasons? We are here to approach these reasons and make them clear for you.
First off, the link building strategy you have chosen may have taken a wrong tack. Backlinks built through article submission directories, guest post blogs etc, are now looked at poorly by Google. Google has recently been penalizing article directories and guest posting blogs for manipulative link techniques. One of the most authoritative guest post platform, MyBlogGuest has just been penalized. Though Ann Smarty (founder of the MBG) says that this is just a PR game run by Matt Cutts, the fact is no one will find salvation from Google’s “eagle eye” if it looks to them like you might be playing link-building games.
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