{"id":397,"date":"2013-07-01T14:22:47","date_gmt":"2013-07-01T11:22:47","guid":{"rendered":"https:\/\/www.webceo.com\/blog\/?p=397"},"modified":"2025-03-03T16:33:33","modified_gmt":"2025-03-03T13:33:33","slug":"panda-dance-spring-cleaning-new-adwords-features","status":"publish","type":"post","link":"https:\/\/www.webceo.com\/blog\/panda-dance-spring-cleaning-new-adwords-features\/","title":{"rendered":"SEO News of the Week: Panda Dance, Spring Cleaning, New AdWords Features"},"content":{"rendered":"

The Google Panda Dance is a new SEO term coined last week. It was created after Matt Cutts announced that the Panda algorithm will be updated every month, but that update will be rolled out slowly throughout the month. So now Google will run the update on a particular day and then it will push out that impact over 10 days or so throughout the month. So, make sure to monitor your search engine rankings using WebCEO’s Keyword Rank Checker<\/a> to mitigate any adverse effects from the update.<\/p>\n

Spring cleaning continues: Yahoo has shut down of one of the web’s oldest search services. Good bye, AltaVista (a surge of nostalgia here). AltaVista launched way back in 1995 and will be shutting down on July 8th.<\/p>\n

Google has announced the Adwords Keyword Tool\u00a0will be replaced with the new AdWords Keyword Planner. This tool combines data from the Keyword Tool and Traffic estimator. Now you will need to login to your AdWords account to access Keyword Planner.<\/p>\n

By the way, what is your new favorite RSS-reader? We\u2019ve tested almost everything possible and adopted Feedly.<\/p>\n

Yahoo! Search Alerts for Web Search, Images, and Video have been launched. Now you can receive email notifications whenever web content, images or videos are posted online related to your specified topics (currently available on Yahoo Search in the U.S. and coming soon world-wide).<\/p>\n

Google has announced the beta release of AdWords Review Extensions. This feature allows advertisers to include blurbs of third-party reviews in their search ads. Currently, review extensions are available globally in English only. We think this feature will be really useful for local advertisers.<\/p>\n

Google introduces the Google Consumer Survey. This tool allows you to ask users directly whether they are satisfied with your site with just one line of code.<\/p>\n","protected":false},"excerpt":{"rendered":"

The Google Panda Dance is a new SEO term coined last week. It was created after Matt Cutts announced that the Panda algorithm will be updated every month, but that update will be rolled out slowly throughout the month. So…<\/p>\n","protected":false},"author":2,"featured_media":132,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[41,42,29],"class_list":["post-397","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-news-google-updates","tag-google-updates","tag-ppc","tag-seo-news-2"],"yoast_head":"\nSEO News of the Week: Panda Dance and New AdWords Features<\/title>\n<meta name=\"description\" content=\"What's new with Google and SEO? 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Check out the news, updates and announcements this week in July 2013.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.webceo.com\/blog\/panda-dance-spring-cleaning-new-adwords-features\/\" \/>\n<meta property=\"og:site_name\" content=\"SEO tools & Online Marketing Tips Blog | WebCEO\" \/>\n<meta property=\"article:published_time\" content=\"2013-07-01T11:22:47+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-03T13:33:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2013\/03\/WebCEO-Online-logo.png\" \/>\n\t<meta property=\"og:image:width\" content=\"300\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Helen Vozna\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Helen Vozna\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.webceo.com\/blog\/panda-dance-spring-cleaning-new-adwords-features\/\",\"url\":\"https:\/\/www.webceo.com\/blog\/panda-dance-spring-cleaning-new-adwords-features\/\",\"name\":\"SEO News of the Week: Panda Dance and New AdWords Features\",\"isPartOf\":{\"@id\":\"https:\/\/www.webceo.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.webceo.com\/blog\/panda-dance-spring-cleaning-new-adwords-features\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.webceo.com\/blog\/panda-dance-spring-cleaning-new-adwords-features\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2013\/03\/WebCEO-Online-logo.png\",\"datePublished\":\"2013-07-01T11:22:47+00:00\",\"dateModified\":\"2025-03-03T13:33:33+00:00\",\"author\":{\"@id\":\"https:\/\/www.webceo.com\/blog\/#\/schema\/person\/1bdf88c53df4083aaeba5f8b0d2eac67\"},\"description\":\"What's new with Google and SEO? 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