{"id":612,"date":"2013-09-20T15:51:16","date_gmt":"2013-09-20T12:51:16","guid":{"rendered":"https:\/\/www.webceo.com\/blog\/?p=612"},"modified":"2024-02-08T20:54:22","modified_gmt":"2024-02-08T17:54:22","slug":"do-google-shares-help-you-to-rank-higher","status":"publish","type":"post","link":"https:\/\/www.webceo.com\/blog\/do-google-shares-help-you-to-rank-higher\/","title":{"rendered":"Do Google+ Shares Help You to Rank Higher?"},"content":{"rendered":"

Social networks are full of fake accounts and bought ‘likes’ and ‘+1s’. Digital marketers settled in Google+ and Facebook after some articles, showing a correlation between Google +1s and Google’s search rankings were published. However, Matt Cutts said:<\/p>\n

“If you make compelling content, people will link to it, like it, share it on Facebook, +1 it, etc. But that doesn’t mean that Google is using those signals in our ranking. Rather than chasing +1s of content, your time is much better spent making great content.”<\/p><\/blockquote>\n

The question whether Google+ shares affects ranking has been discussed in SEO blogs often. An interesting study was conducted by Eric Enge<\/a>, the President of Stone Temple Consulting. This study has been repeated for a second time \u2013 the first one was presented at SMX Advanced and disputed by Matt Cutts during his keynote interview by Danny Sullivan.<\/p>\n

\"googleplus-cartoon\"<\/a><\/p>\n

The second time the study was conducted, Matt Cutts gave some guidance and the results are interesting. We want to share the results of the study.<\/p>\n

What was found:<\/strong><\/p>\n

    \n
  1. Google+ shares do drive discovery and may bring traffic.<\/li>\n
  2. Google+ shares appear to drive indexing.<\/li>\n
  3. No material evidence of Google+ shares driving ranking was seen.<\/li>\n<\/ol>\n

    What do you think about the study results? Will you pursue Google+ shares when you know it doesn’t improve your rankings?<\/p>\n

    By the way, to ensure an improvement in your rankings, use WebCEO’s Rank Tracking Tool<\/a>. This tool will assist in identifying trends, assessing the effectiveness of your SEO strategies, and making data-driven adjustments to enhance your online visibility and search engine rankings<\/p>\n","protected":false},"excerpt":{"rendered":"

    Social networks are full of fake accounts and bought ‘likes’ and ‘+1s’. Digital marketers settled in Google+ and Facebook after some articles, showing a correlation between Google +1s and Google’s search rankings were published. However, Matt Cutts said: “If you…<\/p>\n","protected":false},"author":2,"featured_media":613,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22],"tags":[32,8],"class_list":["post-612","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media-marketing","tag-google","tag-social-media-marketing"],"yoast_head":"\nDo Google+ Shares Help You to Rank Higher?<\/title>\n<meta name=\"description\" content=\"The question whether Google+ shares affects ranking has been discussed in SEO blogs often.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.webceo.com\/blog\/do-google-shares-help-you-to-rank-higher\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Do Google+ Shares Help You to Rank Higher?\" \/>\n<meta property=\"og:description\" content=\"The question whether Google+ shares affects ranking has been discussed in SEO blogs often.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.webceo.com\/blog\/do-google-shares-help-you-to-rank-higher\/\" \/>\n<meta property=\"og:site_name\" content=\"SEO tools & Online Marketing Tips Blog | WebCEO\" \/>\n<meta property=\"article:published_time\" content=\"2013-09-20T12:51:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-08T17:54:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2013\/09\/google_plus_bloggiks.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"1280\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Helen Vozna\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Helen Vozna\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.webceo.com\/blog\/do-google-shares-help-you-to-rank-higher\/\",\"url\":\"https:\/\/www.webceo.com\/blog\/do-google-shares-help-you-to-rank-higher\/\",\"name\":\"Do Google+ Shares Help You to Rank Higher?\",\"isPartOf\":{\"@id\":\"https:\/\/www.webceo.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.webceo.com\/blog\/do-google-shares-help-you-to-rank-higher\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.webceo.com\/blog\/do-google-shares-help-you-to-rank-higher\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2013\/09\/google_plus_bloggiks.png\",\"datePublished\":\"2013-09-20T12:51:16+00:00\",\"dateModified\":\"2024-02-08T17:54:22+00:00\",\"author\":{\"@id\":\"https:\/\/www.webceo.com\/blog\/#\/schema\/person\/1bdf88c53df4083aaeba5f8b0d2eac67\"},\"description\":\"The question whether Google+ shares affects ranking has been discussed in SEO blogs often.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.webceo.com\/blog\/do-google-shares-help-you-to-rank-higher\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.webceo.com\/blog\/do-google-shares-help-you-to-rank-higher\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.webceo.com\/blog\/do-google-shares-help-you-to-rank-higher\/#primaryimage\",\"url\":\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2013\/09\/google_plus_bloggiks.png\",\"contentUrl\":\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2013\/09\/google_plus_bloggiks.png\",\"width\":1280,\"height\":1280},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.webceo.com\/blog\/do-google-shares-help-you-to-rank-higher\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.webceo.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Do Google+ Shares Help You to Rank Higher?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.webceo.com\/blog\/#website\",\"url\":\"https:\/\/www.webceo.com\/blog\/\",\"name\":\"SEO tools & Online Marketing Tips Blog | WebCEO\",\"description\":\"The latest news about SEO, Online Marketing, Social Media Marketing from the best SEO software\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.webceo.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.webceo.com\/blog\/#\/schema\/person\/1bdf88c53df4083aaeba5f8b0d2eac67\",\"name\":\"Helen Vozna\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.webceo.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/1f7ad77d8bb6c3e24d30fb151ae50d15380a1fe2fafd5564419400c4e3e7532d?s=96&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/1f7ad77d8bb6c3e24d30fb151ae50d15380a1fe2fafd5564419400c4e3e7532d?s=96&r=g\",\"caption\":\"Helen Vozna\"},\"description\":\"Helen fights for customer needs and passionately advocates for usability and SEO ethics. Helen blogs, travels, and performs A\/B tests. You can also find her on LinkedIn\",\"sameAs\":[\"https:\/\/www.linkedin.com\/profile\/view?id=13011823&authtype=name&authtoken=atp7&trk=prof-sb-browse_map-name\"],\"url\":\"https:\/\/www.webceo.com\/blog\/author\/helen\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Do Google+ Shares Help You to Rank Higher?","description":"The question whether Google+ shares affects ranking has been discussed in SEO blogs often.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.webceo.com\/blog\/do-google-shares-help-you-to-rank-higher\/","og_locale":"en_US","og_type":"article","og_title":"Do Google+ Shares Help You to Rank Higher?","og_description":"The question whether Google+ shares affects ranking has been discussed in SEO blogs often.","og_url":"https:\/\/www.webceo.com\/blog\/do-google-shares-help-you-to-rank-higher\/","og_site_name":"SEO tools & Online Marketing Tips Blog | WebCEO","article_published_time":"2013-09-20T12:51:16+00:00","article_modified_time":"2024-02-08T17:54:22+00:00","og_image":[{"width":1280,"height":1280,"url":"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2013\/09\/google_plus_bloggiks.png","type":"image\/png"}],"author":"Helen Vozna","twitter_misc":{"Written by":"Helen Vozna","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.webceo.com\/blog\/do-google-shares-help-you-to-rank-higher\/","url":"https:\/\/www.webceo.com\/blog\/do-google-shares-help-you-to-rank-higher\/","name":"Do Google+ Shares Help You to Rank Higher?","isPartOf":{"@id":"https:\/\/www.webceo.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.webceo.com\/blog\/do-google-shares-help-you-to-rank-higher\/#primaryimage"},"image":{"@id":"https:\/\/www.webceo.com\/blog\/do-google-shares-help-you-to-rank-higher\/#primaryimage"},"thumbnailUrl":"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2013\/09\/google_plus_bloggiks.png","datePublished":"2013-09-20T12:51:16+00:00","dateModified":"2024-02-08T17:54:22+00:00","author":{"@id":"https:\/\/www.webceo.com\/blog\/#\/schema\/person\/1bdf88c53df4083aaeba5f8b0d2eac67"},"description":"The question whether Google+ shares affects ranking has been discussed in SEO blogs often.","breadcrumb":{"@id":"https:\/\/www.webceo.com\/blog\/do-google-shares-help-you-to-rank-higher\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.webceo.com\/blog\/do-google-shares-help-you-to-rank-higher\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.webceo.com\/blog\/do-google-shares-help-you-to-rank-higher\/#primaryimage","url":"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2013\/09\/google_plus_bloggiks.png","contentUrl":"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2013\/09\/google_plus_bloggiks.png","width":1280,"height":1280},{"@type":"BreadcrumbList","@id":"https:\/\/www.webceo.com\/blog\/do-google-shares-help-you-to-rank-higher\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.webceo.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Do Google+ Shares Help You to Rank Higher?"}]},{"@type":"WebSite","@id":"https:\/\/www.webceo.com\/blog\/#website","url":"https:\/\/www.webceo.com\/blog\/","name":"SEO tools & Online Marketing Tips Blog | WebCEO","description":"The latest news about SEO, Online Marketing, Social Media Marketing from the best SEO software","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.webceo.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.webceo.com\/blog\/#\/schema\/person\/1bdf88c53df4083aaeba5f8b0d2eac67","name":"Helen Vozna","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.webceo.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/1f7ad77d8bb6c3e24d30fb151ae50d15380a1fe2fafd5564419400c4e3e7532d?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/1f7ad77d8bb6c3e24d30fb151ae50d15380a1fe2fafd5564419400c4e3e7532d?s=96&r=g","caption":"Helen Vozna"},"description":"Helen fights for customer needs and passionately advocates for usability and SEO ethics. Helen blogs, travels, and performs A\/B tests. You can also find her on LinkedIn","sameAs":["https:\/\/www.linkedin.com\/profile\/view?id=13011823&authtype=name&authtoken=atp7&trk=prof-sb-browse_map-name"],"url":"https:\/\/www.webceo.com\/blog\/author\/helen\/"}]}},"_links":{"self":[{"href":"https:\/\/www.webceo.com\/blog\/wp-json\/wp\/v2\/posts\/612","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webceo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webceo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webceo.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webceo.com\/blog\/wp-json\/wp\/v2\/comments?post=612"}],"version-history":[{"count":6,"href":"https:\/\/www.webceo.com\/blog\/wp-json\/wp\/v2\/posts\/612\/revisions"}],"predecessor-version":[{"id":11495,"href":"https:\/\/www.webceo.com\/blog\/wp-json\/wp\/v2\/posts\/612\/revisions\/11495"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webceo.com\/blog\/wp-json\/wp\/v2\/media\/613"}],"wp:attachment":[{"href":"https:\/\/www.webceo.com\/blog\/wp-json\/wp\/v2\/media?parent=612"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webceo.com\/blog\/wp-json\/wp\/v2\/categories?post=612"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webceo.com\/blog\/wp-json\/wp\/v2\/tags?post=612"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}