<\/span>BEST SEO TOOLS 2019<\/strong><\/span><\/h1>\nKeyword Research tools<\/p>\n
\n- Answer The Public<\/a><\/li>\n
- LSI Graph<\/a><\/li>\n
- Google Search Console<\/a><\/li>\n
- Google Keyword Planner<\/a><\/li>\n
- WebCEO\u2019s Keyword Suggestions tool<\/a><\/li>\n<\/ul>\n
Site audit and SEO analysis tools<\/p>\n
\n- Google Search Console<\/a><\/li>\n
- BrightLocal<\/a><\/li>\n
- WebCEO\u2019s Technical Audit and On-Page SEO Issues tools<\/a><\/li>\n<\/ul>\n
Link building tools<\/p>\n
\n- Majestic<\/a><\/li>\n
- Ahrefs<\/a><\/li>\n
- Linkody<\/a><\/li>\n
- Link Research tools<\/a><\/li>\n
- WebCEO\u2019s Backlink research tool<\/a><\/li>\n<\/ul>\n
Rank Tracking tools<\/p>\n
\n- Pro Rank Tracker<\/a><\/li>\n
- WooRank<\/a><\/li>\n
- SEO Monitor<\/a><\/li>\n
- Advanced Web Ranking<\/a><\/li>\n
- WebCEO\u2019s Rank Tracking tool<\/a><\/li>\n<\/ul>\n
All-in-one SEO platforms<\/p>\n
\n- SEMrush<\/a><\/li>\n
- Ahrefs<\/a><\/li>\n
- Moz<\/a><\/li>\n
- WebCEO<\/a><\/li>\n<\/ul>\n
First, we can\u2019t ignore Google SEO tools. The best free SEO tools you can get in the niche are run by Google. There\u2019s Google Keyword Planner, Search Console, Trends, Analytics, PageSpeed Insights. All marketing people need to be logged into these on their browsers.<\/p>\n
<\/span>Keyword research tools <\/strong><\/span><\/h2>\nthose that show you keywords you haven\u2019t thought about but your potential customers have been thinking about:<\/p>\n
\n<\/span>Answer The Public\u00a0<\/strong><\/span><\/h3>\n![\"Answer](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/Answer-the-public.png\")
<\/p>\n<\/div>\n
This free SEO tool provides a lot of keyword suggestions from Google and Bing. They call themselves \u2018a goldmine of insight for today\u2019s marketers\u2019. You can see an aggregated view of search queries with hints about the motivations and emotions of the people typing them. This will really help for inspiration and consumer insight in the age of Google. However, to use the full functionality of Answer The Public you will have to pay $99\/mo.<\/p>\n
![\"answer-the-public-screenshot\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/answer-the-public-keywords-300x300.jpg\")
<\/p>\n
Summary: <\/strong>This online SEO tool is really great to find keywords you never thought about; however, the tool may show keywords which are not relevant. Also, it may not work as well with very specific keywords.<\/p>\nOfficial website:\u00a0<\/strong>https:\/\/answerthepublic.com\/<\/a><\/p>\n\n<\/span>LSIGraph\u00a0<\/strong><\/span><\/h3>\n![\"best](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/LSI-Graph-1.png\")
<\/p>\n
LSI (latent semantic indexing) keywords are keywords related semantically to a main keyword. Such keywords help search engines understand your content better. LSIGraph offers you a number of keywords for your niche & topic so it\u2019s up to you to produce contextually unique content. With a subscription you get an unlimited number of LSI keywords with important metrics such as precise search volume data and latent semantic value; you will be able to discover top performing content, serve your clients with White Label CSV & PDF reports and monitor your profitable keywords with the Project Manager Library. LSIGraph\u2019s Basic plan will cost you $24\/mo and the Premium plan is $27\/mo.<\/p>\n<\/div>\n
![\"lsi-graph-keywords-screenshot\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/lsi-graph-keywords.png\")
Summary:\u00a0<\/strong>These keywords won\u2019t drive you to position #1 instantly, but this will help your content ranking over time, when SEO effort has already been put in.<\/p>\nOfficial website:\u00a0<\/strong>https:\/\/lsigraph.com\/<\/a><\/p>\n\n<\/span>Google Search Console\u00a0<\/strong><\/span><\/h3>\n![\"best](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/Google-search-console.png\")
<\/p>\n<\/div>\n
This is a free Google SEO tool and it\u2019s a shame not to use it. Google Search Console will help you find underestimated keywords which people are already using in their Google searches to find your website. You can also analyze your site\u2019s impressions, clicks and each keyword\u2019s average position on Google Search as well. With the help of Google Search Console, you can make your website shine on Google Search results.<\/p>\n
![\"keywords-from-search-console-screenshot\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/keywords-from-search-console.png\")
<\/p>\n
Summary:\u00a0<\/strong>Every list of the best SEO tools includes Google Search Console. Keywords from Search Console will help you understand what people have already been searching for when they visit your website.<\/p>\nOfficial website:\u00a0<\/strong>https:\/\/search.google.com\/search-console\/about<\/a><\/p>\n\n<\/span>AdWords Keyword tool <\/strong>or Google Keyword Planner Tool\u00a0<\/strong><\/span><\/h3>\n![\"best](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/Google-Kw-finder.png\")
<\/p>\n<\/div>\n
These are also free and they will help you get plenty of keyword suggestions, so you can research them and narrow your keyword list. You can also get bid estimates, so you can plan your advertising budget. Once you have found the best keywords for your website, you can add them to your advertising plan. You can also add them into a major SEO tool platform like WebCEO. You may finalize a list and launch a marketing campaign any time you are ready.<\/p>\n
![\"google-keyword-planner-screenshot\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/google-keyword-planner.png\")
<\/p>\n
Summary:\u00a0<\/strong>Google Keyword Planner is a must; it\u2019s really informative. But you will have to wait until your account is matured to see accurate data.<\/p>\nOfficial website<\/strong>: <\/strong>https:\/\/business.google.com\/us\/ad-tools\/keyword-planner\/<\/a><\/p>\nWell, everything looks good, but when it comes to doing even more effective work, you will face the downside of free keyword tools. They usually have low limitations and really lack statistics data. You will have a hard time evaluating monthly searches, bid competition, search trends etc. \u2013 so it might not be so easy to pick the most effective keywords on a free tool. Even the AdWords keyword tool won\u2019t give you precise data when you have just created a vendor account: you will only see huge ranges (for example, 1-10k). Once your account has matured, you will see more precise data, but that takes time and money. Which brings us to<\/p>\n
\n<\/span>WebCEO\u2019s Keyword Suggestions<\/strong> tool<\/strong><\/span><\/h3>\n![\"best](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/webceo-kwd-research.png\")
<\/p>\n<\/div>\n
This gives you a definite, not an estimated, number of a keyword\u2019s monthly searches from the get-go and offers additional metrics that most other SEO tools don\u2019t even have: for example, search trends (how a keyword\u2019s monthly searches have been fluctuating throughout the year), a keyword effectiveness coefficient, clicks and impressions. WebCEO\u2019s Keyword Research Tool<\/a> can also show the number of local searches per month for an area of your choice. You can also estimate your advertising budget with the bid competition number.<\/p>\n![\"webceo-keyword-research-tool-screenshot\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/webceo-keyword-research-tool-seo-tools.png\")
<\/p>\n
Summary:\u00a0<\/strong>Relevant keyword suggestions, precise keyword effectiveness metrics, accurate and high quality data and good usability are united in the WebCEO Keyword Suggestion tool. I absolutely love it.<\/p>\nOfficial website:\u00a0<\/strong>https:\/\/www.webceo.com\/<\/a><\/p>\n<\/span>Site audit and SEO analysis tools<\/strong><\/span><\/h2>\nGoogle and the visitors of websites love fast loading sites with zero technical issues. So you have to audit your site for errors on a regular basis. Mobile friendliness, page speed and errors \u2013 every factor is critical.<\/p>\n
\n<\/span>Google Search Console<\/strong><\/span><\/h3>\n![\"Google](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/Google-search-console-copy.png\")
<\/p>\n<\/div>\n
This tool allows you to check the mobile friendliness of your website and see if there are SEO issues (like duplicate titles and descriptions). You may even receive email alerts when Google identifies issues on your site. Unfortunately, it won\u2019t show you a full list of technical and SEO issues on your website. An additional site audit tool is a must-have too, so you can see a full picture.<\/p>\n
![\"google-search-console-links-screenshot\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/google-search-console-links.png\")
<\/p>\n
Summary:\u00a0<\/strong>Good enough for an instant check of a website\u2019s technical issues and mobile friendliness, but it won\u2019t compete against the top SEO tools.<\/p>\nOfficial website:\u00a0<\/strong>https:\/\/search.google.com\/search-console\/about<\/a><\/p>\n<\/div>\n\n<\/span>BrightLocal<\/strong><\/span><\/h3>\n![\"Bright-Local-badge\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/Bright-Local.png\")
<\/p>\n<\/div>\n
This is a great choice for those who are working for locally oriented businesses and doing local SEO. It will be easy for you to uncover technical issues with the site\u2019s local SEO profile. The most useful thing about BrightLocal is the ability to audit, clean and build citations from the most popular sites. Also, with BrightLocal you will never forget about Google My Business \u2013 we all know how important it is to register one\u2019s location and keyword descriptions with search engines.<\/p>\n
![\"BrightLocal-Dashboard-screenshot\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/BrightLocal-Dashboard.png\")
<\/p>\n
Summary:\u00a0<\/strong>Their automated reports look really good! You\u2019ll have to schedule a report and then wait a long time until it is scanned.<\/p>\nOfficial website:\u00a0<\/strong>https:\/\/www.brightlocal.com\/<\/a><\/p>\nYou should ask yourself if you really need a standalone tool for technical\/SEO audits. The big all-in-one SEO programs offer great auditors, so it will be much easier to use a platform instead of a variety of different SEO tools with separate logins.<\/p>\n
![\"\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/webceo-tech-seo-audit.png\")
<\/p>\n
For instance, WebCEO<\/strong> has Technical Audit and On-Page SEO tools<\/a> which scan your site for technical and SEO errors, respectively. Both are completely free if you use the free trial and they won\u2019t add to the variable cost of an agency level paid plan.<\/p>\n\n<\/span>WebCEO’s On-Page SEO tool & Technical Audit tool<\/span><\/h3>\n![\"webceo-seo-analysis-summary-screenshot\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/webceo-seo-analysis-summary.png\")
<\/p>\n
![\"webceo-technical-audit-tool-screenshot\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/webceo-technical-audit-tool.png\")
<\/p>\n<\/div>\n
Summary:\u00a0<\/strong>A technical audit for webmasters and an SEO analysis report for SEO specialists are exactly what you need to keep your website user- and search-engine-friendly. Scanning is quick so even if you forget to schedule \u2013 it will only take a minute or two!<\/p>\nOfficial website:\u00a0<\/strong>https:\/\/www.webceo.com\/<\/a><\/p>\nNext in line are the tools all SEO professionals love:<\/p>\n
<\/span>Link building tools<\/strong><\/span><\/h2>\n\n<\/span>Majestic<\/strong><\/span><\/h3>\n![\"Majestic-badge\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/Majestic.png\")
<\/p>\n<\/div>\n
It shows special metrics like trust flow, citation flow, historical index, fresh index,<\/strong> etc. With all these metrics you can see your improvements and progress. You will see must-have data on your backlinks, so you can estimate if they are naturally earned or you\u2019d better get rid of them. Also Majestic is a data provider \u2013 and the best SEO tools use their data.<\/p>\n![\"backlinks-majestic-screenshot\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/backlinks-majestic.png\")
<\/p>\n
Summary:\u00a0<\/strong>Majestic is really cool and affordable – the biggest database on the web, with an easy interface and good usability. However, there are SEO programs that show backlinks divided into two columns: natural and unnatural.<\/p>\nOfficial website:\u00a0<\/strong>https:\/\/majestic.com\/<\/a><\/p>\n\n<\/span>Ahrefs<\/strong><\/span><\/h3>\n![\"Ahrefs-badge\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/Ahrefs.png\")
<\/p>\n<\/div>\n
This platform is also well known for their backlink opportunities. Ahrefs offers its proprietary metrics such as DR (Domain Rating), UR (URL Rating), AR (Ahrefs Rank)<\/strong> which are used to estimate backlink popularity. Also, Ahrefs is not a data provider so you will have to buy a subscription to their platform to have access to their backlink tool.<\/p>\n![\"backlinks-ahrefs-screenshot\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/backlinks-ahrefs.png\")
<\/p>\n
Summary:\u00a0<\/strong>This SEO software has a lot of valuable information and you just have to get used to its interface. However, it is not cheap and won\u2019t do for small businesses or solo SEO specialists.<\/p>\nOfficial website:\u00a0<\/strong>https:\/\/ahrefs.com\/<\/a><\/p>\n\n<\/span>Linkody<\/strong><\/span><\/h3>\n![\"Linkody,](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/Link-research-tools2.png\")
<\/p>\n<\/div>\n
Linkody is an amazing backlink monitoring tool that every webmaster should possess. Its main focus is set on monitoring your backlinks as well as tracking the success of your link-building efforts.<\/p>\n
What’s more, Linkody automates the whole process for you! You will get notified when you gain or lose any backlinks and you will have a full overview of the necessary SEO metrics to assess your backlinks. To help you improve your link-building strategy, Linkody will give you insights into your competitors\u2019 link building strategies.<\/p>\n
\nWith a wide variety of subscription plans starting from $14.90\/month, you will find the most suitable subscription for your needs.<\/p>\n
![\"Linkody,](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/link-building-seo-tool-linkody.png\")
<\/p>\n
Summary:<\/strong> This SEO software analyzes your backlinks as well as your competitors’ while also keeping an eye on the backlinks you are losing. Its detailed reports help you sculpt a link profile full of high-quality backlinks.<\/p>\nOfficial website:<\/strong>\u00a0https:\/\/www.linkody.com<\/a><\/p>\n\n<\/span>Link Research Tools<\/strong><\/span><\/h3>\n![\"Link-research-tools-badge\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/Link-research-tools.png\")
<\/p>\n<\/div>\n
This is a useful tool designed for link building and analysis. There are a few great features like link prospecting and outreach. Their most popular feature is Link Detox which scans all your backlinks and shows the ones which are at risk of a Google penalty (or already are under penalty). This tool makes identifying unnatural links easier, and a chart shows your backlink situation in percentages. In a quick glance you can analyze your backlinks and decide what to do next.<\/p>\n
![\"link-research-tools-backlinks-screenshot\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/link-research-tools-backlinks-1.png\")
<\/p>\n
Summary:\u00a0<\/strong>These online SEO tools are just what you need when you are running short on time and need a quick backlink profile analysis. They also offer other important SEO tools and detailed reports.<\/p>\nOfficial website:\u00a0<\/strong>https:\/\/www.linkresearchtools.com\/<\/a><\/p>\n\n<\/span>WebCEO’s Backlink Quality tool<\/strong><\/span><\/h3>\n![\"webceo-link-building-badge\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/webceo-tech-seo-audit-copy.png\")
<\/p>\n<\/div>\n
This is another big shot in backlink research. It does way more than keep track of your link profile; it aims to maximize the effectiveness of backlinks in your SEO campaign. Its Toxic Pages<\/strong> tool finds potentially dangerous backlinks, and the Competitor Backlink Spy<\/strong> looks at the specific backlinks of your competitors and sorts them by which ones link to more than one of your competitors or which links have the highest domain or URL authority and\/or citations.<\/p>\n![\"backlink-tool-webceo-screenshot\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/backlink-tool-webceo-2.png\")
<\/p>\n
Summary:\u00a0<\/strong>With WebCEO\u2019s Backlink Checker tool<\/a> you can easily and quickly check if your backlinks are powerful, relevant and natural. You can find toxic links and disavow them \u2013 which is really important for SEO! You can also see the backlinks your competitors share with each other but you don\u2019t have yet! This is a huge help and it\u2019s cool they built this while using Majestic\u2019s database.<\/p>\nOfficial website:\u00a0<\/strong>https:\/\/www.webceo.com\/<\/a><\/p>\n<\/span>Rank tracking tools<\/strong><\/span><\/h2>\nGoogle is completely local now, and obviously you will want to track your rankings across all the locations your customers are expected to be searching from. Rank tracking tools will always cost you some money.<\/p>\n
\n<\/span>Pro Rank Tracker<\/strong><\/span><\/h3>\n![\"Proranktracker-badge\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/Prorank-tracker-.png\")
<\/p>\n<\/div>\n
This tool offers Rank Tracking, Analysis & Research and Reporting. This is a good tool to get up-to-date and easy-to-analyze SEO rankings for your website. Pro Rank Tracker supports most popular search engines, including organic desktop and mobile results, and other search elements. All the data you get can be analyzed so you see the progress. This tool also offers reporting options, so you are able to generate reports (white-labeling options are included) and send them to your clients and colleagues. Monitoring of 500 keywords will cost you $49\/mo.<\/p>\n
![\"prorank-tracker-screenshot\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/prorank-tracker-1.png\")
<\/p>\n
Summary:\u00a0<\/strong>The tool is really good for rank tracking. You have to keep in mind that if you track the same keyword for a different location, on desktop and mobile search, it will cost you as 4 different terms.<\/p>\nOfficial website:\u00a0<\/strong>https:\/\/proranktracker.com\/<\/a><\/p>\n\n<\/span>WooRank<\/strong><\/span><\/h3>\n![\"woorank-badge\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/Prorank-tracker-copy.png\")
<\/p>\n<\/div>\n
The tool allows you to track your global and local (by country) keyword rankings. Unfortunately, you can only rank by Google USA or Google – Your Country or Bing USA or Bing \u2013 Your Country so rankings data won\u2019t be super accurate. You will be able to sort your keyword lists by search volume and rank; you will also be able to track changes in your rankings over time. This is standard for the industry. As for the pricing, tracking 50 keywords will cost you $59\/mo.<\/p>\n
![\"woorank-tool-screenshot\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/woorank-tool-1.png\")
<\/p>\n
Summary:\u00a0<\/strong>Users enjoy WooRank\u2019s simplicity and user-friendliness. I wish they had more accurate location data and the crawler was faster!<\/p>\nOfficial website:\u00a0<\/strong>https:\/\/www.woorank.com\/<\/a><\/p>\n\n<\/span>SEO Monitor<\/strong><\/span><\/h3>\n![\"SEO-monitor-badge\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/SEO-monitor.png\")
<\/p>\n<\/div>\n
It shows your SEO performance on one big dashboard. This tool takes data from Google Analytics, combines it with your rankings and allows you to solve issues. So you are able to easily and quickly find keywords which are already popular and converting.<\/p>\n
![\"seo-monitor-keywords-screenshot\"](\"https:\/\/site.wstatic.net\/blog\/wp-content\/uploads\/2019\/05\/seo-monitor-keywords-1.png\")
<\/p>\n
Summary:\u00a0<\/strong>At first, their interface is like a challenge. You have to look attentively to find powerful features. Luckily, their support is always ready to assist.<\/p>\nOfficial website:\u00a0<\/strong>https:\/\/www.seomonitor.com\/<\/a><\/p>\n\n<\/span>Advanced Web Ranking<\/strong><\/span><\/h3>\n
Site audit and SEO analysis tools<\/p>\n
- \n
- Google Search Console<\/a><\/li>\n
- BrightLocal<\/a><\/li>\n
- WebCEO\u2019s Technical Audit and On-Page SEO Issues tools<\/a><\/li>\n<\/ul>\n
Link building tools<\/p>\n
- \n
- Majestic<\/a><\/li>\n
- Ahrefs<\/a><\/li>\n
- Linkody<\/a><\/li>\n
- Link Research tools<\/a><\/li>\n
- WebCEO\u2019s Backlink research tool<\/a><\/li>\n<\/ul>\n
Rank Tracking tools<\/p>\n
- \n
- Pro Rank Tracker<\/a><\/li>\n
- WooRank<\/a><\/li>\n
- SEO Monitor<\/a><\/li>\n
- Advanced Web Ranking<\/a><\/li>\n
- WebCEO\u2019s Rank Tracking tool<\/a><\/li>\n<\/ul>\n
All-in-one SEO platforms<\/p>\n
- \n
- SEMrush<\/a><\/li>\n
- Ahrefs<\/a><\/li>\n
- Moz<\/a><\/li>\n
- WebCEO<\/a><\/li>\n<\/ul>\n
First, we can\u2019t ignore Google SEO tools. The best free SEO tools you can get in the niche are run by Google. There\u2019s Google Keyword Planner, Search Console, Trends, Analytics, PageSpeed Insights. All marketing people need to be logged into these on their browsers.<\/p>\n
<\/span>Keyword research tools <\/strong><\/span><\/h2>\n
those that show you keywords you haven\u2019t thought about but your potential customers have been thinking about:<\/p>\n
\n<\/span>Answer The Public\u00a0<\/strong><\/span><\/h3>\n
<\/p>\n<\/div>\nThis free SEO tool provides a lot of keyword suggestions from Google and Bing. They call themselves \u2018a goldmine of insight for today\u2019s marketers\u2019. You can see an aggregated view of search queries with hints about the motivations and emotions of the people typing them. This will really help for inspiration and consumer insight in the age of Google. However, to use the full functionality of Answer The Public you will have to pay $99\/mo.<\/p>\n
<\/p>\nSummary: <\/strong>This online SEO tool is really great to find keywords you never thought about; however, the tool may show keywords which are not relevant. Also, it may not work as well with very specific keywords.<\/p>\n
Official website:\u00a0<\/strong>https:\/\/answerthepublic.com\/<\/a><\/p>\n
\n<\/span>LSIGraph\u00a0<\/strong><\/span><\/h3>\n
<\/p>\nLSI (latent semantic indexing) keywords are keywords related semantically to a main keyword. Such keywords help search engines understand your content better. LSIGraph offers you a number of keywords for your niche & topic so it\u2019s up to you to produce contextually unique content. With a subscription you get an unlimited number of LSI keywords with important metrics such as precise search volume data and latent semantic value; you will be able to discover top performing content, serve your clients with White Label CSV & PDF reports and monitor your profitable keywords with the Project Manager Library. LSIGraph\u2019s Basic plan will cost you $24\/mo and the Premium plan is $27\/mo.<\/p>\n<\/div>\n
Summary:\u00a0<\/strong>These keywords won\u2019t drive you to position #1 instantly, but this will help your content ranking over time, when SEO effort has already been put in.<\/p>\nOfficial website:\u00a0<\/strong>https:\/\/lsigraph.com\/<\/a><\/p>\n
\n<\/span>Google Search Console\u00a0<\/strong><\/span><\/h3>\n
<\/p>\n<\/div>\nThis is a free Google SEO tool and it\u2019s a shame not to use it. Google Search Console will help you find underestimated keywords which people are already using in their Google searches to find your website. You can also analyze your site\u2019s impressions, clicks and each keyword\u2019s average position on Google Search as well. With the help of Google Search Console, you can make your website shine on Google Search results.<\/p>\n
<\/p>\nSummary:\u00a0<\/strong>Every list of the best SEO tools includes Google Search Console. Keywords from Search Console will help you understand what people have already been searching for when they visit your website.<\/p>\n
Official website:\u00a0<\/strong>https:\/\/search.google.com\/search-console\/about<\/a><\/p>\n
\n<\/span>AdWords Keyword tool <\/strong>or Google Keyword Planner Tool\u00a0<\/strong><\/span><\/h3>\n
<\/p>\n<\/div>\nThese are also free and they will help you get plenty of keyword suggestions, so you can research them and narrow your keyword list. You can also get bid estimates, so you can plan your advertising budget. Once you have found the best keywords for your website, you can add them to your advertising plan. You can also add them into a major SEO tool platform like WebCEO. You may finalize a list and launch a marketing campaign any time you are ready.<\/p>\n
<\/p>\nSummary:\u00a0<\/strong>Google Keyword Planner is a must; it\u2019s really informative. But you will have to wait until your account is matured to see accurate data.<\/p>\n
Official website<\/strong>: <\/strong>https:\/\/business.google.com\/us\/ad-tools\/keyword-planner\/<\/a><\/p>\n
Well, everything looks good, but when it comes to doing even more effective work, you will face the downside of free keyword tools. They usually have low limitations and really lack statistics data. You will have a hard time evaluating monthly searches, bid competition, search trends etc. \u2013 so it might not be so easy to pick the most effective keywords on a free tool. Even the AdWords keyword tool won\u2019t give you precise data when you have just created a vendor account: you will only see huge ranges (for example, 1-10k). Once your account has matured, you will see more precise data, but that takes time and money. Which brings us to<\/p>\n
\n<\/span>WebCEO\u2019s Keyword Suggestions<\/strong> tool<\/strong><\/span><\/h3>\n
<\/p>\n<\/div>\nThis gives you a definite, not an estimated, number of a keyword\u2019s monthly searches from the get-go and offers additional metrics that most other SEO tools don\u2019t even have: for example, search trends (how a keyword\u2019s monthly searches have been fluctuating throughout the year), a keyword effectiveness coefficient, clicks and impressions. WebCEO\u2019s Keyword Research Tool<\/a> can also show the number of local searches per month for an area of your choice. You can also estimate your advertising budget with the bid competition number.<\/p>\n
<\/p>\nSummary:\u00a0<\/strong>Relevant keyword suggestions, precise keyword effectiveness metrics, accurate and high quality data and good usability are united in the WebCEO Keyword Suggestion tool. I absolutely love it.<\/p>\n
Official website:\u00a0<\/strong>https:\/\/www.webceo.com\/<\/a><\/p>\n
<\/span>Site audit and SEO analysis tools<\/strong><\/span><\/h2>\n
Google and the visitors of websites love fast loading sites with zero technical issues. So you have to audit your site for errors on a regular basis. Mobile friendliness, page speed and errors \u2013 every factor is critical.<\/p>\n
\n<\/span>Google Search Console<\/strong><\/span><\/h3>\n
<\/p>\n<\/div>\nThis tool allows you to check the mobile friendliness of your website and see if there are SEO issues (like duplicate titles and descriptions). You may even receive email alerts when Google identifies issues on your site. Unfortunately, it won\u2019t show you a full list of technical and SEO issues on your website. An additional site audit tool is a must-have too, so you can see a full picture.<\/p>\n
<\/p>\nSummary:\u00a0<\/strong>Good enough for an instant check of a website\u2019s technical issues and mobile friendliness, but it won\u2019t compete against the top SEO tools.<\/p>\n
Official website:\u00a0<\/strong>https:\/\/search.google.com\/search-console\/about<\/a><\/p>\n
<\/div>\n\n<\/span>BrightLocal<\/strong><\/span><\/h3>\n
<\/p>\n<\/div>\nThis is a great choice for those who are working for locally oriented businesses and doing local SEO. It will be easy for you to uncover technical issues with the site\u2019s local SEO profile. The most useful thing about BrightLocal is the ability to audit, clean and build citations from the most popular sites. Also, with BrightLocal you will never forget about Google My Business \u2013 we all know how important it is to register one\u2019s location and keyword descriptions with search engines.<\/p>\n
<\/p>\nSummary:\u00a0<\/strong>Their automated reports look really good! You\u2019ll have to schedule a report and then wait a long time until it is scanned.<\/p>\n
Official website:\u00a0<\/strong>https:\/\/www.brightlocal.com\/<\/a><\/p>\n
You should ask yourself if you really need a standalone tool for technical\/SEO audits. The big all-in-one SEO programs offer great auditors, so it will be much easier to use a platform instead of a variety of different SEO tools with separate logins.<\/p>\n
<\/p>\nFor instance, WebCEO<\/strong> has Technical Audit and On-Page SEO tools<\/a> which scan your site for technical and SEO errors, respectively. Both are completely free if you use the free trial and they won\u2019t add to the variable cost of an agency level paid plan.<\/p>\n
\n<\/span>WebCEO’s On-Page SEO tool & Technical Audit tool<\/span><\/h3>\n
<\/p>\n<\/p>\n<\/div>\nSummary:\u00a0<\/strong>A technical audit for webmasters and an SEO analysis report for SEO specialists are exactly what you need to keep your website user- and search-engine-friendly. Scanning is quick so even if you forget to schedule \u2013 it will only take a minute or two!<\/p>\n
Official website:\u00a0<\/strong>https:\/\/www.webceo.com\/<\/a><\/p>\n
Next in line are the tools all SEO professionals love:<\/p>\n
<\/span>Link building tools<\/strong><\/span><\/h2>\n
\n<\/span>Majestic<\/strong><\/span><\/h3>\n
<\/p>\n<\/div>\nIt shows special metrics like trust flow, citation flow, historical index, fresh index,<\/strong> etc. With all these metrics you can see your improvements and progress. You will see must-have data on your backlinks, so you can estimate if they are naturally earned or you\u2019d better get rid of them. Also Majestic is a data provider \u2013 and the best SEO tools use their data.<\/p>\n
<\/p>\nSummary:\u00a0<\/strong>Majestic is really cool and affordable – the biggest database on the web, with an easy interface and good usability. However, there are SEO programs that show backlinks divided into two columns: natural and unnatural.<\/p>\n
Official website:\u00a0<\/strong>https:\/\/majestic.com\/<\/a><\/p>\n
\n<\/span>Ahrefs<\/strong><\/span><\/h3>\n
<\/p>\n<\/div>\nThis platform is also well known for their backlink opportunities. Ahrefs offers its proprietary metrics such as DR (Domain Rating), UR (URL Rating), AR (Ahrefs Rank)<\/strong> which are used to estimate backlink popularity. Also, Ahrefs is not a data provider so you will have to buy a subscription to their platform to have access to their backlink tool.<\/p>\n
<\/p>\nSummary:\u00a0<\/strong>This SEO software has a lot of valuable information and you just have to get used to its interface. However, it is not cheap and won\u2019t do for small businesses or solo SEO specialists.<\/p>\n
Official website:\u00a0<\/strong>https:\/\/ahrefs.com\/<\/a><\/p>\n
\n<\/span>Linkody<\/strong><\/span><\/h3>\n
<\/p>\n<\/div>\nLinkody is an amazing backlink monitoring tool that every webmaster should possess. Its main focus is set on monitoring your backlinks as well as tracking the success of your link-building efforts.<\/p>\n
What’s more, Linkody automates the whole process for you! You will get notified when you gain or lose any backlinks and you will have a full overview of the necessary SEO metrics to assess your backlinks. To help you improve your link-building strategy, Linkody will give you insights into your competitors\u2019 link building strategies.<\/p>\n
\nWith a wide variety of subscription plans starting from $14.90\/month, you will find the most suitable subscription for your needs.<\/p>\n
<\/p>\nSummary:<\/strong> This SEO software analyzes your backlinks as well as your competitors’ while also keeping an eye on the backlinks you are losing. Its detailed reports help you sculpt a link profile full of high-quality backlinks.<\/p>\n
Official website:<\/strong>\u00a0https:\/\/www.linkody.com<\/a><\/p>\n
\n<\/span>Link Research Tools<\/strong><\/span><\/h3>\n
<\/p>\n<\/div>\nThis is a useful tool designed for link building and analysis. There are a few great features like link prospecting and outreach. Their most popular feature is Link Detox which scans all your backlinks and shows the ones which are at risk of a Google penalty (or already are under penalty). This tool makes identifying unnatural links easier, and a chart shows your backlink situation in percentages. In a quick glance you can analyze your backlinks and decide what to do next.<\/p>\n
<\/p>\nSummary:\u00a0<\/strong>These online SEO tools are just what you need when you are running short on time and need a quick backlink profile analysis. They also offer other important SEO tools and detailed reports.<\/p>\n
Official website:\u00a0<\/strong>https:\/\/www.linkresearchtools.com\/<\/a><\/p>\n
\n<\/span>WebCEO’s Backlink Quality tool<\/strong><\/span><\/h3>\n
<\/p>\n<\/div>\nThis is another big shot in backlink research. It does way more than keep track of your link profile; it aims to maximize the effectiveness of backlinks in your SEO campaign. Its Toxic Pages<\/strong> tool finds potentially dangerous backlinks, and the Competitor Backlink Spy<\/strong> looks at the specific backlinks of your competitors and sorts them by which ones link to more than one of your competitors or which links have the highest domain or URL authority and\/or citations.<\/p>\n
<\/p>\nSummary:\u00a0<\/strong>With WebCEO\u2019s Backlink Checker tool<\/a> you can easily and quickly check if your backlinks are powerful, relevant and natural. You can find toxic links and disavow them \u2013 which is really important for SEO! You can also see the backlinks your competitors share with each other but you don\u2019t have yet! This is a huge help and it\u2019s cool they built this while using Majestic\u2019s database.<\/p>\n
Official website:\u00a0<\/strong>https:\/\/www.webceo.com\/<\/a><\/p>\n
<\/span>Rank tracking tools<\/strong><\/span><\/h2>\n
Google is completely local now, and obviously you will want to track your rankings across all the locations your customers are expected to be searching from. Rank tracking tools will always cost you some money.<\/p>\n
\n<\/span>Pro Rank Tracker<\/strong><\/span><\/h3>\n
<\/p>\n<\/div>\nThis tool offers Rank Tracking, Analysis & Research and Reporting. This is a good tool to get up-to-date and easy-to-analyze SEO rankings for your website. Pro Rank Tracker supports most popular search engines, including organic desktop and mobile results, and other search elements. All the data you get can be analyzed so you see the progress. This tool also offers reporting options, so you are able to generate reports (white-labeling options are included) and send them to your clients and colleagues. Monitoring of 500 keywords will cost you $49\/mo.<\/p>\n
<\/p>\nSummary:\u00a0<\/strong>The tool is really good for rank tracking. You have to keep in mind that if you track the same keyword for a different location, on desktop and mobile search, it will cost you as 4 different terms.<\/p>\n
Official website:\u00a0<\/strong>https:\/\/proranktracker.com\/<\/a><\/p>\n
\n<\/span>WooRank<\/strong><\/span><\/h3>\n
<\/p>\n<\/div>\nThe tool allows you to track your global and local (by country) keyword rankings. Unfortunately, you can only rank by Google USA or Google – Your Country or Bing USA or Bing \u2013 Your Country so rankings data won\u2019t be super accurate. You will be able to sort your keyword lists by search volume and rank; you will also be able to track changes in your rankings over time. This is standard for the industry. As for the pricing, tracking 50 keywords will cost you $59\/mo.<\/p>\n
<\/p>\nSummary:\u00a0<\/strong>Users enjoy WooRank\u2019s simplicity and user-friendliness. I wish they had more accurate location data and the crawler was faster!<\/p>\n
Official website:\u00a0<\/strong>https:\/\/www.woorank.com\/<\/a><\/p>\n
\n<\/span>SEO Monitor<\/strong><\/span><\/h3>\n
<\/p>\n<\/div>\nIt shows your SEO performance on one big dashboard. This tool takes data from Google Analytics, combines it with your rankings and allows you to solve issues. So you are able to easily and quickly find keywords which are already popular and converting.<\/p>\n
<\/p>\nSummary:\u00a0<\/strong>At first, their interface is like a challenge. You have to look attentively to find powerful features. Luckily, their support is always ready to assist.<\/p>\n
Official website:\u00a0<\/strong>https:\/\/www.seomonitor.com\/<\/a><\/p>\n
\n<\/span>Advanced Web Ranking<\/strong><\/span><\/h3>\n
- Ahrefs<\/a><\/li>\n
- WooRank<\/a><\/li>\n
- Ahrefs<\/a><\/li>\n
- BrightLocal<\/a><\/li>\n