10 SEO Hacks + 24 Tools
to Dominate Google Search in 2020
Below are the 10 best SEO hacks for dominating Google search this year. If you know them all and only need the right tools to apply them – skip reading. Just sign up free for 24 WebCEO tools for SEO, SMM and Competitor Research, and start improving your results!
10 SEO Tips You Can’t Ignore in 2020
1Think semantics, not keywords
Before creating stellar content, use keyword suggestions from all keyword sources possible, including Google Ads Keyword Planner, "People also ask" and "Related searches" by Google, queries from Google Search Console and keywords/topics used by competitors.
HINT: Use WebCEO's Keyword Research tool which has aggregated all these types of keyword suggestions for you. For each keyword suggestion, you'll see Monthly Searches, Competition Value and KEI (Keyword Effectiveness Index) – to help you pick the most effective keywords and topics
2Make use of structured data
If you want to pop up on top of the SERPs (and yes, featured snippets are on the VERY top) – be sure to FORMAT every piece of important data (lists, FAQs, postal addresses, phone numbers, product info, reviews, author data, etc.) as structured data.
HINT: Use WebCEO's SEO Analysis tool to check your pages for structured data, as well as the other SEO factors that can help you or else… block your site from higher rankings
3Set checkpoints and track results
Checkpoints matter. They help you see if your strategy is effective enough to keep on using it.
HINT: Use WebCEO's Rank Tracking tool to check your site positions in ALL types of search results (knowledge panel and featured snippets, paid and organic results, image and video results, shopping, news, hotels and places) across ALL locations where your potential customers might search from - down to country, city and even zip code!
4Put underestimated keywords into the game
See how people are already finding your site or sites of your clients. Google Search Console will be your best friend here.
HINT: Connect Google Search Console to your WebCEO account and add valuable insights to your marketing mix. After you’ve analyzed all the UNDERESTIMATED keywords that are bringing you some traffic – strengthen your search positions for these keywords by adding more valuable content and doing smart link building.
5Fix technical issues on your site
Broken links and anchors? Slow pages? Page access issues? You can't afford to have this in 2020.
HINT: Use WebCEO's Technical Audit tool to check your pages for technical errors such as broken links and anchors, unfriendly redirects, server errors and more.
6Make your site MOBILE-friendly, finally!
Now that Google has moved to the Mobile-First Index, having a mobile-friendly site is a MUST.
HINT: Use WebCEO's SEO Analysis tool to check if the pages of your site adhere to Google’s Mobile Friendliness guidelines. Follow actionable advice on how to fix mobile usability issues and win your search share.
7Work on UX and improve your site dwell time
Bad user experiences can be a disaster not only because you lose unsatisfied visitors. It’s one of the ranking factors now: Google dampens websites that have a high bounce rate and short dwell time.
HINT: Hire a good UX designer to get a big picture and pinpoint UX problems on your site, build all possible user paths, remove obstacles and make your visitors happy.
8Don’t underestimate the importance of local SEO
Google now tailors search results to the searcher’s location – even if they don't mention their city or district in a search box. Do think about adding NAP to your pages and adding your business to Google My Business
HINT: After you’ve created a Google My Business account, connect it to WebCEO to get the most out of it: see all your GMB locations and all user reviews in one dashboard, access GMB historical data and research the list of your local competitors (a unique WebCEO report which is NOT available in your Google My Business account).
9Spy on your competitors and outplay them
There is a wise saying: “Fake it till you make it!” This doesn’t mean that you should copy-cat your competitors in everything they do. This does mean that you should learn a lot from their strategies (if you can) and apply only those that really work.
HINT: The good news is that you can do reverse-engineering of your competitors’ backlink strategies. Use WebCEO’s Competitor Backlink Spy to see their working backlink strategies and apply them to your business.
10Track results, rinse and repeat
Don’t forget to analyze your performance on a regular basis and change your strategy if it doesn’t work for you.
HINT: Set WebCEO's Rank Tracking tool to automatically check your keyword rankings on a monthly, weekly or daily basis (available in paid plans). You can also schedule SEO audits, backlink checks and other SEO tasks.
That's only the tip of the iceberg on how WebCEO can help you dominate Google search. Are you ready to move your SEO to a new level?
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