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Competitor Link Checker Tool

Want to build links, fast and securely? Spy on your competitor backlink strategies and use only the best ones,
thanks to the WebCEO Competitor Backlink Spy Tool

WebCEO Makes It Easy to Build Links:

Get Backlink Opportunities Sorted by Those Most Likely to Link Back

With WebCEO’s Competitor Backlink Spy Tool, you’ll get a breakdown of sites that link to several important competitors of yours at one time.

Our link building tool provides the most ideal backlink opportunities and you can then start right away to build links.

Competitor Backlink Spy tool, WebCEO screenshot

Analyze Backlink Quality Using Important Metrics

Use important backlink metrics to analyze each link for quality and relevance: URL Trust Flow, Citation Flow and Domain Trust Flow, the number of inbound/outbound links, Domain Primary Topic and Topical Trust Flow (all powered by Majestic).

WebCEO’s Competitors Backlink tool also provides you with the domain IP address, backlink text and the other backlink info. You can also weed out nofollow links and toxic links by using handy filters.

Competitor backlink info, WebCEO screenshot

Build Only Safe Links, No Toxic Links

WebCEO’s Competitive link finder takes care of your backlinks and detects toxic links by using its proprietary and customizable toxicity formula*. This SEO link building tool defines the number of outbound links on a linking page, the number of backlinks from the same domain, site-wide links, backlinks from the same subnet, etc.

* You can always fine-tune the formula in the Competitor Backlink Spy settings.

Avoid nofollow competitor backlinks, WebCEO screenshot

Understand the Context of Each Competitor Backlink

Use the Show backlink texts feature to see the context of each link at a glance, without visiting each backlink donor and trying to find where exactly the backlink is located on a donor page and what it looks like.

This will save your time and help you better understand what they would say in a link to you.

Analyze competitor backlink texts, WebCEO screenshot

Run Automated Backlink Discoveries

Set WebCEO’s Competitive link finder to check competitor backlinks on a regular basis and find backlink opportunities weekly, monthly or quarterly.

The scan schedule of the WebCEO Competitor Backlink Spy Tool is super-flexible. You can even set a specific day of the week, or a date each month to repeat the task.

Automate competitor backlink checks, WebCEO screenshot

Find Competitor Backlinks and Build Yours

Start Building Links Now
Free 14-day Trial. No credit card required

Are You a Digital Agency or an In-House SEO Team?

The WebCEO SEO Platform allows you to create a professional workspace for agencies and SEO teams, assign SEO tasks and automatically send professional-looking SEO reports to your clients or team members.

Add unlimited users for free and collaborate with your team on SEO projects via the User Manager, where you can assign projects and access limits.

Manage your SEO team workflow with the help of the SEO Task Manager by WebCEO. Assign SEO tasks to your team members, track their progress and never miss deadlines.

Schedule WebCEO to run Competitor Backlink Spy reports and other SEO jobs on a regular basis. The schedule is super-flexible and allows you to adjust SEO scans to your team workflow easily.

Send professional-looking SEO reports branded with your logo and style to your clients or team members. You can either send them manually or set WebCEO to email SEO reports on a schedule.


WebCEO Has Helped Thousands of Customers Improve Their SEO Strategies. It’s Time to Improve Yours!

Lilach Galor
As an agency, the transition to WebCEO benefits us a lot in matters of working time and cost savings. We can analyze the situation of a website much faster than we did before and have much more information available. It also generate cost savings because instead of paying separately for each SEO tool, with WebCEO we have everything under the same roof with only one fee. And finally, very good reports to deliver to our customers. Congratulations.
Lilach Galor, CEO of SEO Simple

Competitor Backlink Spy Tool FAQ

What Are SEO Competitor Backlinks?

SEO competitor backlinks are the web pages that link to the sites of your organic competitors (websites competing for your targeted keywords on search engines).

It's definitely worth analyzing competitor backlinks in order to understand where your website stands in the competitive landscape. Competitor backlinks are also a great way to build and fine-tune your own link building strategy.

What Backlink Data Does WebCEO Use for the Competitor Backlink Spy Tool?

WebCEO has a partner agreement with Majestic, one of two major backlink data providers. It's not a simple API integration where, as with SEMRush, you are expected to purchase a separate Majestic subscription and enter your API key into the interface of your SEO software.

WebCEO has a full integration with Majestic in the form of unique backlink tools. WebCEO pays for big volumes of Majestic data in bulk, so you don't have to buy that extra subscription.

How to Find Competitor Backlinks for Great Backlink Opportunities?

  1. Navigate to the Competitor Backlink Spy Tool by WebCEO.
  2. Click Add competitors.
  3. In the Competitors list, select suggested sites or add URLs manually, not including www.
  4. In the report, you’ll see the strongest backlink opportunities: pages on external sites that link to several competitors of yours at the same time.
  5. Review the discovered backlinks by using important metrics (URL Trust Flow and Citation Flow, the number of inbound/outbound links, etc.)
  6. Reach out to requisite site owners to convince them to link to your site or barter links/services.
  7. Profit from increased traffic and higher Google index authority!

WebCEO Has Been Top-Rated by:

Improve Your Backlink Strategy!

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