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SEMrush vs. WebCEO Comparison

Compare SEMrush to WebCEO to see which platform covers all your marketing needs: scheduled rank checks, in-depth SEO audits, backlink analysis and link detox, competitor research, collaboration tools for your in-house SEO team and more.
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SEMrush vs. WebCEO
MOZ vs. WebCEO
Raven vs. WebCEO

Compare SEMrush to WebCEO

Plans & Pricing

Pro - $99.95/mo

Guru - $199.95/mo

Business - $399.95/mo

Enterprise - custom price


Buy 12 months - save ~ 16%

Solo - $39/mo

Startup - $99/mo

Agency Unlimited – $99/mo + scanning fees

Corporate - $299/mo


Buy 3 months - save 10%

Buy 12 months - save 25%

Free Trial

YES

7 day Free Trial

credit card required

YES

14 day Free Trial

no credit card required

Multi-user access

1 user included with any SEMrush plan

1 additional user - $70/mo

2 additional users - $140/mo per each user seat

Solo plan - 1 user

Startup, Corporate, Agency Unlimited - unlimited users for no additional charge

Branded reports

YES

Custom logo, header, images (starting with Guru $199.95/mo and higher)

YES

Custom logo, header, footer, color scheme, cover page text, images and background (starting with the $99/mo Startup plan and higher)

A white-label SEO platform on a custom domain

NO

YES

seo.yourdomain.com

Use custom domain for an extra $20/mo
(with the $99/mo Agency Unlimited plan)

Scheduled scanning

Backlink Audit - weekly, biweekly or monthly (the first task should be done manually)

Rank Checker - daily

Tech Audit - daily, weekly

On Page SEO Checker - weekly

Daily with the $99/mo Agency Unlimited plan

Weekly, monthly, quarterly with the WebCEO fixed price plans:

SEO Analysis, Your and Competitor Link Profile Quality reports, Competitors Backlink Spy, Chosen Link Watch, Rank Checker, Tech Audit, Internal Link Optimization, Social Engagement - weekly, monthly, quarterly.

Scheduled report emailing

YES

Daily, weekly or monthly. The number of reports a user can send on a schedule is limited:

PRO – 5 reports/mo,

GURU – 20 reports/mo,

BUSINESS – 50 reports/mo.

Not possible to setup email delivery through your own SMTP server.

YES

Custom mailing schedule (daily, weekly, monthly, quarterly), for all WebCEO tools. Unlimited reports per month.

Report export formats
PDF, CSV PDF, CSV
API

YES

Available in Business ($399.95/mo) + purchase of API units

  • pull data from: the Backlink tool, Rank Tracker, Keyword Research tool, PPC tool

YES

Available in Agency Unlimited ($99/mo + scanning fees)

  • create and manage projects (websites)
  • pull data from: the three Backlink tools, Internal Links Tool, Lead Generation module, Rank Tracker, Keyword Research tool, Sitemap Generator, Social Metrics, Technical Audit & SEO Analysis Tools, Web Buzz Tool, Web Analytics Tool (competitor traffic), Facebook Insights, Scan Schedule, SEO Checklist
  • manage users and client reporting
  • manage your white label SEO tools
An all-in-one SEO report which combines data from all tools
YES YES
Competitors investigation

Keyword Rankings

Competitor Backlinks

Competitor Content

Competitor Estimated Traffic

Competitor Paid Keywords

Estimated Costs and Ads

Competitor Rankings including breakdowns by Keyword and SE

Dangerous Competitors finder

Competitor Backlink Spy

Competitor Link Profile

Competitor Traffic

Competitor Social Citations

Spy on Competitors (Semantic core of keywords determined by domain)

Rank checker: local search engines and query language

YES

Google and Baidu

YES

Google, YouTube, Bing, Yahoo, AOL, Ask + other search engines

(all countries, all languages)

Local ranking check

YES

Specific to a country, state/region, city, or zip code

YES

Specific to a country, state/region, city, or zip code

Multitargeting
(checking rankings for multiple devices and locations for the same project)

Available in Guru ($199.95/mo) and higher

Available in all WebCEO plans
Mobile rank check
YES YES
Rank checker: scan history
YES YES
Instant ranking check
YES YES
Compare results to a custom date

YES

SEMrush saves your daily data points for up to 60 days and your weekly data points for up to 140 weeks.

Compare only for a period: 2, 7, 30, 60, 90 days

YES

WebCEO saves your ranking history during 36 months.

Compare your present results with any custom date (or also with the best or previous results)

Keyword research tool: Keyword data sources
Clickstream Google Ads, Google Search Console, spy on competitors
Keyword research tool: Keyword database freshness
SEMrush keyword database is updated once a month Immediate keyword update with each user query
Backlink quality tool
YES YES
Majestic backlink data for free

NO

You should have a Majestic subscription with the API access for $399.99/mo

When SEMrush is connected to a Majestic profile, it can gather information on up to 10 links from a single referring domain and 1 backlink per referring page

YES

WebCEO does not require users to have a Majestic subscription


You can get the following amount of backlink data according to your subscription plan:

Solo - 1,000 backlinks

Startup - 10,000 backlinks

Agency Unlimited - unlimited backlinks analyzed at $0.40 per 1,000 found

Corporate - 150,000 backlinks

Backlink management tool
(track earned partner links, disappeared/modified links)
NO YES
Link disinfection tool
YES YES
Traffic analysis: integration with Google Analytics
YES YES
SEO Audit: On-page and Off-page SEO factors influencing rankings
YES YES
Tech Audit: Site health and usability check
YES YES
Social Engagement Metrics

YES

Facebook, Twitter, Instagram, YouTube, Pinterest

YES

Facebook, Pinterest, Twitter, Google Analytics

Social citations of your page in social networks
Twitter, all Web Facebook, Pinterest, Twitter, News and Blogs, Social Visits
Content Submission
NO

YES

Local places and directories, shopping search engines, download sites, blog directories and search engines, press release sites, photo/video sharing sites, infographic submission sites and more (210+ resources overall)

Sitemap Generator
NO YES
DIY SEO Checklist
NO YES
SEO Dashboards
YES YES
Help & Tutorials

Online Interactive Demo (paid)

Knowledge Base

Academy

Community

SEO Guides

Video Tutorials & Podcasts

API references

SEO Blog

Online Interactive Demo

Help Center & FAQ

SEO Roadmap and DIY SEO Checklists

Quick Start Guide

SEO Guides

Video Tutorials

API references

SEO Blog

SEO lead generation tools
YES YES
Live chat support
YES YES
Email support
YES YES
Multilingual interface

YES

SEMrush is available in 10 languages:

English, Spanish, German, French, Italian, Portuguese and Brazilian Portuguese, Russian, Chinese, Japanese

YES

WebCEO is available in 25 languages:

English, Arabic, Simplified Chinese and Traditional Chinese, Danish, Dutch, English, Finnish, French, German, Hebrew, Hungarian, Italian, Japanese, Korean, Polish, Portuguese and Brazilian Portuguese, Romanian, Russian, Spanish, Swedish, Turkish, Ukrainian, and Greek

Download comparison chart as a PDF >>
See the other SEO tools comparison charts:
MOZ vs. WebCEO Raven vs. WebCEO
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Why our customers prefer WebCEO over SEMrush:

Colm Sharkley
I have used SEMrush and SE Ranking previously. However, each time I find the variety and reliability of WebCEO, combined with the competitive pricing, the best solution.
Colm Sharkey, Digital Marketing Manager at Agnew Group