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SEO Software Review
Please see the recently updated SEO tool comparison charts:

  RAVEN MOZ WebCEO
Plans & Pricing Freelancer - $49/mo
Start - $109/mo
Grow - $199/mo
Thrive - $299/mo
Lead - $479/mo
+ extra costs if the scanning limit has been exceeded
Standard - $99/mo
Medium - $179/mo
Large - $249/mo
Premium - $999/mo

Buy 12 months – 20% off
Solo - $39/mo
Startup - $99/mo
Agency Unlimited – $99/mo (flexible)
Corporate - $299/mo

Buy 3 months - 10% Off
Buy 12 months - 25% Off
Free Trial YES
14 days Free Trial
no credit card required
YES
30 days PRO Medium account. Credit card required
YES
14 days Free Trial
no credit card required
Number of websites 3, 20, 80, 160, 320 5, 10, 25, 100 1, 5, 30, unlimited with the Agency Unlimited plan
Multi-user access 1, 4, 8, 20, 40
Additional users: $19/mo per 1 user
From 2 users ($99/mo) to 60 (with the $999/mo plan) Unlimited starting from the $99/mo Startup plan
A white-label SEO platform on a custom domain YES
custom.domain.com (starting from $199/mo plan)
NO YES
seo.yourdomain.com 
Use custom domain for an extra $20/mo 
(with the $99/mo Agency Unlimited plan)
Branded reports YES
WYSIWYG reports only - custom logo and text. Quick Reports: the reports generated from the Tool Options menu in individual tools in Raven, cannot be branded at this time.
YES
Custom logo, title, description, notes (starting from the $179/mo plan)
YES
Custom logo, header, footer, color scheme, cover page text, images and background (starting from the $99/mo plan and higher)
Scheduled Scanning Site Audit - weekly, monthly
WYSIWYG reports - daily, weekly, monthly, quarterly
Site Performance - biweekly
Competitor Manager - monthly
Rank checker - daily, weekly, monthly
Rankings and site audit: once a week Daily with the $99/mo Agency Unlimited plan
Weekly, monthly, quarterly with the WebCEO fixed price plans:
SEO Analysis, Your and Competitor Link Profile Quality reports,Competitors Backlink Spy, Chosen Link Watch, Rank Checker, Tech Audit, Internal Link Optimization, Social Engagement - weekly, monthly, quarterly.
Scheduled Report Emailing YES
Custom mailing schedule (daily, weekly, monthly, quarterly) of WYSIWYG reports.
YES
Custom mailing schedule (Ranking, Site Audit) daily, weekly, monthly
YES
Custom mailing schedule (daily, weekly, monthly, quarterly), for all tools
Report Export Formats PDF, CSV PDF, CSV PDF, CSV
API YES
  • create and manage campaigns (websites)
  • Keyword Manager and Link Manager data for developers
YES
API plans from $250/mo to $10,000/mo

  • URL metrics, Links, Top pages, Anchor text
YES
Available in Agency Unlimited ($99/mo + scanning fees)

  • create and manage projects (websites)
  • pull data from: the three Backlink tools, Internal Links Tool, Lead Generation module, Rank Checker, Keyword Research tool, Sitemap Generator, Social Metrics, Technical Audit & SEO Analysis Tools, Web Buzz Tool, Web Analytics Tool (competitor traffic), Facebook Insights, Scan Schedule, SEO Checklist
  • manage users and client reporting
  • manage your white label SEO tools
An all-in-one SEO report which combines data from all tools YES YES YES
Competitors investigation Rankings, Backlinks, Keywords, Organic Competitor Discovery Rankings, Backlinks, On-page optimization by keyword,
Off-page parameters
Dangerous Competitors finder, Competitor Backlink Spy, Keyword Rankings,
Backlinks, Semantic core by domain,
Buzz Tracking (track your competitors mentions in social networks)
Proprietary Rank checker tool NO
Data from Authority Labs:
that means the cost of the service is higher as it implies payments to the 3-rd party for their data
YES
YES
WebCEO's own tool and data: you do not overpay.
Rank checker: local search engines and query language selection YES (BETA)
Google, Bing, Yahoo, Baidu and Yandex
YES
Google, Bing, Yahoo. You cannot select a location or language, only a country
YES
Google, Youtube, Bing, Yahoo, AOL, Ask +
other search engines
(all countries, all languages)
Local ranking check YES
Locations customized down to city or zipcode level
NO YES
Locations customized down to city or zipcode level
Mobile rank check YES
YES YES
Rank checker: scan history YES YES YES
Instant ranking check NO
Scanning results will be available in 24 hours
NO
You can't choose your custom date
YES
Update your rankings results any time. Receive them within a few minutes to a half an hour depending on the size of your request
Compare results to a custom date YES
NO
YES
Keyword research tool: Keyword data sources Majestic, Moz, Google Ads, Calais, and IBM Watson Google Ads,
spy on competitors
Google Ads Keyword Planner, People Also Ask search snippet, Google search bar autocomplete, Related Searches snippet, Google Search Console, spy on competitors
Backlinks quality analysis data sources Powered by Majestic and Moz Own database Powered by Majestic
Integration with Google Disavow Tool NO YES YES
Traffic analysis: integration with Google Analytics YES YES YES
Integration with Google My Business NO NO
GMB Integration is possible only within MOZ Local - a separate service for Local businesses in the US, Canada, and UK. You must pay $129, $199 or $299 annually for each location
YES
Integration with Google Search Console YES NO YES
SEO Audit: On-page and Off-page SEO factors influencing rankings YES YES YES
Tech Audit: Site health and usability check YES YES YES
Social Engagement Metrics YES
Facebook, Twitter, LinkedIn, Youtube
NO YES
Facebook, Pinterest, Twitter, Google Analytics
Social citations of your page in social networks NO
NO YES
Content Submission NO NO YES
Local places and directories, shopping search engines, download sites, blog directories and search engines, press release sites, photo/video sharing sites, infographic submission sites and more (210+ resources overall)
Sitemap Generator YES NO YES
DIY SEO Checklist YES YES YES
SEO Dashboards YES YES YES
Help & Tutorials PDF checklists
Help Desk
SEO Guides
Video Tutorials & Webinars
SEO Blog
Beginner's Guide to SEO
Video at starting point
Help Hub
Workshops & Training
Community Q&A
SEO Training
SEO Blog
Online Interactive Demo
Help Center & FAQ
SEO Roadmap and DIY SEO Checklists
Quick Start Guide
SEO Guides
Video Tutorials
API references
SEO Blog
Email support YES YES YES
Live chat support NO YES YES
Multilingual interface NO
English only
NO
English only
YES
WebCEO is available in 24 languages:
English, Arabic, Simplified Chinese and Traditional Chinese, Danish, Dutch, Finnish, French, German, Hebrew, Hungarian, Italian, Japanese, Korean, Polish, Portuguese and Brazilian Portuguese, Romanian, Russian, Spanish, Swedish, Turkish, Ukrainian, and Greek

We Can't Speak Better for Ourselves Than Our Customers Do

Leonardo Baeza Leonardo Baeza,
Marketing Manager at Buda
Let me tell you that WebCEO is far superior to Moz.com. Your reports, PDF files, the way you enhance the analysis and present the data. It's so simple and yet, so incredibly complete. I'm very happy with my decision to make this change, because... More WebCEO reviews >>
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