We all know that the SEO industry is constantly evolving. Search engines update their algorithms and you try to deal with them in a never ending cat and mouse game. The Web CEO development team keeps abreast of the latest SEO news and search engine updates to make sure our SEO and SEM tools are up-to-date.

You can always delegate the optimization of your website and SEO reporting to the Web CEO Online tools and now we want to help you to keep up with search engines related news.

Be sure to visit our blog on Mondays to know what’s been happening in the SEO industry and what link building and promotional techniques have been discussed.

Google’s head of search spam, Matt Cutts, just announced new updates to Google’s Penguin and Panda algorithms for the spring of 2013. Matt announced this during the SMX West panel, The Search Police. He said that the upcoming Penguin update will be one of the more talked about Google algorithm updates this year. Matt also announced that there will be a Panda algorithm update this coming Friday (March 15th) or Monday (March 18th). We hope your linking strategy is natural and your business will not be affected by these updates.

Google’s been letting site owners know when their sites have been hacked for some time, but now a help center for hacked sites has been launched. Here you can get step-by-step instructions and videos that outline each part of the process. Remember that whether your site is good for users and search ­engine friendly, it also should be secure ­­ for you and your visitors.

A blog about analytics, marketing and testing – KISSmetrics – tells how to grow your business on the Twitter Vine. Probably, we all need to start making videos.

How about your Author Rank? It has become impossible to ignore the importance of building an online identity for a modern successful search marketer. Guillaume Bouchard shares 6 Best Practices for building your author rank. We always recommend that you use Google+ as much or more than any other social network and be sure to add the +1 button on your site.

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