Tag Archives: UX
Offline Still Matters: SEO’s Effect on UX


So much of marketing happens online that the real world products being advertised almost feel like an afterthought. In fact, it’s not at all uncommon to watch a commercial and find yourself completely unsure what was being advertised, in part because the product matters less than building a brand. The brand is a complex blending of emotional responses and products, of broad associations that make consumers think they can trust a company. But where does that leave products in the real world?
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A Perfect Pair = SEO + UX


Google’s mission is to organize the world’s information and make it universally accessible and useful. It means that a search algorithm is intended to help users get the best possible search experience. That is why bots that are machines learn to understand humans.
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