Tag Archives: SEO tips
Should You Switch to HTTPS right now?

A few weeks ago Google officially announced that HTTPS would now become a ranking signal, for now a very lightweight signal. This news provoked a lot of discussions in the industry.  Google has also updated Google Webmaster Tools to better handle HTTPS sites and the reporting on them.

We’ve investigated what are the pros and cons of moving your site to HTTPS, and are ready to share some good tips with you.
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How to Promote Your Business Online Without Wasting Time and Money

Today I am going to ruin the myth that says you need to spend tons of money to promote your business online. What you really need is trustworthy recommendations, a reliable set of SEO tools and confidence in your success.

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1. Build a website with your visitors in mind.

SEO is not just about optimizing content; it begins when you first build a website. Think about your site structure carefully as it is essential both for a great user experience and for high rankings. A successful site should have:

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How to Start a Website: Finding the Best Keywords

To best do SEO for your site, you will need to determine the optimal keywords for your site theme so the search engines can associate your site with them. Since modern search queries are more and more conversational now, you should think like your prospects do.

WebCEO helps to find the best keywords to optimize your pages for

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How to Start a Website: Choosing a Domain Name

The latest Matt Cutts video reminds us all that SEO starts before you even build a website. It starts when you first think that you need a website. There are two important questions you should answer before you start thinking of design and writing content:

  1. What are you building a site for? Will you sell your products or services through it? Will it give information about your business and products?
  2. Who is the audience you target? Are your prospects local? Are they ready to buy online? Do they need a community?

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How to Help Google Make Your Contact Information More Visible in Local Search Results

How often do you search for the phone number or the location of a business you want to reach? A company’s location, opening hours and phone number are common local queries.

You can often find this information in a “contact us” section of a company’s website. Google tries to identify these pages to extract relevant information from them to help searchers. There are some recommendations for helping Google identify and surface this information you should not neglect.

National phone numbers for many companies are displayed prominently in Google Search results. Recently Google started to support the schema.org markup to help you specify your preferred phone numbers using structured data markup embedded in your website.

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