Tag Archives: SEO tips
3 Examples of Negative SEO and How to Defend Yourself

negative-seo

Negative SEO can be a lot of things—and it’s more than just black hat tricks. In fact, you might be the victim of negative SEO attacks and not even know it if someone has launched a campaign against you and your site. The good news is that it’s very risky to undertake a negative SEO campaign, so most people won’t take that gamble. However, if you are a target, then that means whoever’s behind it has some serious beef with you. Negative SEO encompasses just about anything that’s “illegal” in terms of SEO best practices. Since Google is the largest search engine, it’s often used as the basis for what’s “good” SEO and what’s not allowed. For example, using duplicate content (such as buying multiple similar domains, then copying and pasting the information) is a huge SEO no-go and, while this is technically considered to be negative SEO, it often happens as an oversight and not intentional.
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Content Freshness: I Want Moar Content!

We fielded an interesting SEO question recently. “Is it really important to create more and more content to rank high?” – asked one of the WebCEO users on our Facebook page. By the way, we love to talk and are happy to discuss everything web-related (or not ;).

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Why do search engines like fresh content?

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Should You Switch to HTTPS right now?

A few weeks ago Google officially announced that HTTPS would now become a ranking signal, for now a very lightweight signal. This news provoked a lot of discussions in the industry.  Google has also updated Google Webmaster Tools to better handle HTTPS sites and the reporting on them.

We’ve investigated what are the pros and cons of moving your site to HTTPS, and are ready to share some good tips with you.
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How to Promote Your Business Online Without Wasting Time and Money

Today I am going to ruin the myth that says you need to spend tons of money to promote your business online. What you really need is trustworthy recommendations, a reliable set of SEO tools and confidence in your success.

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1. Build a website with your visitors in mind.

SEO is not just about optimizing content; it begins when you first build a website. Think about your site structure carefully as it is essential both for a great user experience and for high rankings. A successful site should have:

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How to Start a Website: Finding the Best Keywords

To best do SEO for your site, you will need to determine the optimal keywords for your site theme so the search engines can associate your site with them. Since modern search queries are more and more conversational now, you should think like your prospects do.

WebCEO helps to find the best keywords to optimize your pages for

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