Tag Archives: SEO tools
3 Must-Have Tools to Spy on Your Competitors’ Social Media

Now that online social media has such a strong presence, each and every business should build a complex multiplatform online brand strategy. This strategy should involve fan pages on the most popular social media channels, like Facebook, Twitter, Google+, Pinterest, YouTube etc.

When building a company’s social media profile authority, a deep analysis of your content marketing efforts through the prism of competitive performance is the bottom line.  An analysis of your competitors will help you to build your own successful brand strategy. I have taken for analysis a few social media tools that provide competitive analysis of social media fan pages.  Our targeted platforms are Facebook, Twitter and LinkedIn. The key metrics that should be taken into consideration while analyzing fan pages are: growth rate, engagement rate, time of posting, frequency of posting/ day, volume of posts/day, the type of post, the length of post (Tip: don’t forget that on Facebook it should be between 50-250 chars, on Twitter – no longer than 140 chars., on LinkedIn – the visible part of the update counts about 250 chars.), the most utilized keywords and hashtags. So let’s overview the main features of some of the free and paid social media analytics tools.

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WebCEO Review: API Integration

Today we are proud to share the WebCEO review provided by DJ Kennedy, TechWyse Internet Marketing  CEO and AdLuge founder. As with any client-oriented company, we are happy to see our customers satisfied with our products and do our best to improve WebCEO every day.

Before Web CEO, reporting on keyword rankings was laborious, inaccurate and increasingly unreliable. We found that gathering this data ourselves wasn’t going to scale as we expanded our client-base and subsequently the number of reports we needed.

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Halloween Special: 7 SEO Myths That May Kill Your Website

1. SEO is dead!

I decided to start with my favorite and the one that can really kill your website. SEO was announced dead dozens of times. However there are reasons it can’t be true. SEO means “search engine optimization,” and while search engines are alive and popular, SEO will be prosperous. As we can see Google is very much alive. The only thing that is happening to SEO is it’s constantly changing. I like to see these changes as SEO evolution.
google-update-seo-is-dead-comics

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Web CEO Online VS. Authority Labs

We know how hard it may be to choose the best product in the modern world of marketing hype. We compared the Web CEO Online Rank Checker to the Authority Labs tool to figure out what each tool will do.

We have chosen the two most popular plans, both cost $99/mo.

WebCEO ONLINE
Rank Checker
Authority Labs
$99/mo – Gold $99/mo – Pro
What you get:
Rank Checker, Site Auditor, on-page SEO  analysis for specific keywords, Keyword Tool, Content Submission Tool, Social Buzz tracker, To Do List (SEO checklist), Backlink Checker, Web Analytics, Search Engine News content access
What you get:
Rank Checker
7 domains
300 keywords (for all domains)

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How to Perform an SEO Audit

This blog post is written for you, if you promised yourself to do more SEO on your website, but don’t know where to start.

seo-audit-check-list

First of all, prepare the list of your most important web pages’ URLs and the keywords they are optimized for (remember that 1-3 keywords per page is optimal).

Check your site’s quality and essential optimization.

The first stage in doing a site audit consists of two parameters: checking for indexability and good on-the-page optimization. These two parameters influence the site quality that search engines pay attention to while ranking your pages.
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