This blog post is written for you, if you promised yourself to do more SEO on your website, but don’t know where to start.
First of all, prepare the list of your most important web pages’ URLs and the keywords they are optimized for (remember that 1-3 keywords per page is optimal).
Check your site’s quality and essential optimization.
The first stage in doing a site audit consists of two parameters: checking for indexability and good on-the-page optimization. These two parameters influence the site quality that search engines pay attention to while ranking your pages. Continue Reading >>
It is New Year’s Eve and you want to follow the annual tradition of making those resolutions that, let’s face it, you won’t be fully keeping. We make resolutions with the best intentions but January ends and we forget most of them.
However, if you are an online business or rely on your site to bring in valuable business then there are some resolutions you seriously should think about making and keeping during 2013.
Do not start 2013 with false resolutions; start with the year by making your business prosperous.
1. Start with a full SEO audit.
This will help you understand what’s happening on your site so that you know what needs to change and where you’ll need to invest in your site to make it happen. A qualitative SEO audit involves looking at elements like your internal and external linking, code validation, URLs, redirects, digital assets, mobile presence, conversions, etc, to find areas of strength and weakness. The actual analysis is broken down into five large sections: accessibility, indexability, on-page ranking factors, off-page ranking factors and competitive analysis. With your audit in hand, it can be a lot easier to develop an actionable plan for the whole year. Continue Reading >>