Do you remember how exciting it was to eat only candies, cakes and cookies, when you were a child? And now you are a grown-up and know that it sounds better than it is. The same is true for SEO. Too much frosting, I mean optimization, may harm your website’s ranking. Here are 5 rules that help you avoid over-optimization and possible penalties caused by it.
WordPress is a great platform and takes care of about 80% of the mechanics of SEO according to Matt Cutts. While this is true, it does not mean that you can’t improve things further and this is where SEO plugins come into play. Here are some SEO plugins that may be useful for your blog optimization and promotion.
All in One SEO Pack (AIO) is one of the oldest and most popular SEO plugins for WordPress blogs. We recommend it for all new installations of WordPress. It lets you customize your title, image tags description, keywords and Meta tags. Download it here. Continue Reading >>
This blog post is written for you, if you promised yourself to do more SEO on your website, but don’t know where to start.
First of all, prepare the list of your most important web pages’ URLs and the keywords they are optimized for (remember that 1-3 keywords per page is optimal).
Check your site’s quality and essential optimization.
The first stage in doing a site audit consists of two parameters: checking for indexability and good on-the-page optimization. These two parameters influence the site quality that search engines pay attention to while ranking your pages. Continue Reading >>
It is New Year’s Eve and you want to follow the annual tradition of making those resolutions that, let’s face it, you won’t be fully keeping. We make resolutions with the best intentions but January ends and we forget most of them.
However, if you are an online business or rely on your site to bring in valuable business then there are some resolutions you seriously should think about making and keeping during 2013.
Do not start 2013 with false resolutions; start with the year by making your business prosperous.
1. Start with a full SEO audit.
This will help you understand what’s happening on your site so that you know what needs to change and where you’ll need to invest in your site to make it happen. A qualitative SEO audit involves looking at elements like your internal and external linking, code validation, URLs, redirects, digital assets, mobile presence, conversions, etc, to find areas of strength and weakness. The actual analysis is broken down into five large sections: accessibility, indexability, on-page ranking factors, off-page ranking factors and competitive analysis. With your audit in hand, it can be a lot easier to develop an actionable plan for the whole year. Continue Reading >>