Tag Archives: Google updates
Digital Marketing News Recap: What Is New in SEO, PPC and Social Media?

Are you the one who wants to change or the one who wants to fall behind?

It’s time for our quarterly SEO news recap.  Web CEO has carefully picked for you the hottest news and updates that happened in the fields of SEO, PPC and Social Media.

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What’s new in SEO and PPC?

Starting from January 23rd, Google made it easier for advertisers to compare the cost of Google Adwords data with other data in Google Analytics with the help of automatic currency conversion.
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SEO News of Autumn 2014: What We Should Be Thankful For

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The SEO industry this autumn season was full of interesting, dramatic and influential updates and changes we should be thankful for and challenged about.

On September 25th, Google launched its regular Panda 4.1 Update; not as big as the previous one, but with new signals to detect low-quality content. Small and medium sites with high quality content were thankful to Google for being benefited with higher rankings in search results, while news, medical and download sites were bereft of their slices of cake.
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How to Survive the SEO-mbie Apocalypse With the Web CEO Survival Guide

Happy Halloween our dear SEOs!

All Hallow’s Eve is destined to bring a lot of frightening fun. With all those jack-o’-lanterns, trick-o-treating and dressing up in freaky costumes, being an SEO you should keep your eyes open. This year SEO Halloween is accompanied by a real SEOmbie Apocalypse. Yes, you heard me right! If you run an online business, the SEOmbie Apocalipse may come to you as well. Horrible SEOmbie monsters like a shambling Panda, a crawling Penguin, a peaky Hummingbird and a spooky Pigeon are crawling in pursuit of your site rankings’ freshness and your traffic savor. Are you equipped enough to protect your site against SEO-mbie attacks? We have prepared the SEOmbie Survival Guide for you to stay BOO-tiful and keep your site safe.

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Content Freshness: I Want Moar Content!

We fielded an interesting SEO question recently. “Is it really important to create more and more content to rank high?” – asked one of the WebCEO users on our Facebook page. By the way, we love to talk and are happy to discuss everything web-related (or not ;).

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Why do search engines like fresh content?

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What Are the Effects of the Pigeon Local Search Algorithm Update for Your Local Business?

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Local business owners should respond positively to a new Google Pigeon Update. Only U.S. local search queries have been effected up until now. There are more changes to come and more queries will be effected.  Search Engine Land says the results interface in the Google Places “7-pack block” and results for queries with location intent are to be displayed with improved distance and location ranking parameters.
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