Tag Archives: Google
Matt Cutts Says You Can Use the Disavow Tool Anytime You Need

In a recent video Google’s head of search spam, Matt Cutts, said that you can use the disavow tool even if you do not see that Google team members have given you a “manual action” in your Google Webmaster Tools.

When to Use the Google Disavow Tool

  1. You, in the past, conducted bad SEO or hired a bad SEO who built bad links to your site and you can’t get those links removed.
  2. Your rankings dropped and you think the Google Penguin algorithm caused this drop.
  3. You noticed a link bomb attack and are afraid it might hurt your site.
  4. There are links to your site that you do not want to be associated with.
  5. Your site seems to have been hit by negative SEO.

Continue Reading >>

One More Google Penalty to Avoid: Image Mismatch

Google has added a new Manual Action penalty – image mismatch. You can receive an image mismatch penalty when the images on your site do not match what is shown in the Google search results. This happens when you are serving Google one image and the user another image. This form of spamming is called “cloaking”.

If Google notices that your site has mismatched images, they may apply a manual action to the affected portions of your site, which will affect how your site’s images are displayed in Google. Actions that affect your whole site are listed under Site-wide matches in the Manual Actions section of your Google Webmaster Tools. Actions that affect only part of your site are listed under Partial matches.
Continue Reading >>

Halloween Special: 7 SEO Myths That May Kill Your Website

1. SEO is dead!

I decided to start with my favorite and the one that can really kill your website. SEO was announced dead dozens of times. However there are reasons it can’t be true. SEO means “search engine optimization,” and while search engines are alive and popular, SEO will be prosperous. As we can see Google is very much alive. The only thing that is happening to SEO is it’s constantly changing. I like to see these changes as SEO evolution.
google-update-seo-is-dead-comics

Continue Reading >>

SEO in Brief: Is Ranking Still Important?

Q: After the Google Panda and Penguin updates my rankings decreased. I am afraid that this Hummingbird algorithm will bring nothing good too. Isn’t it better to forget about rankings and concentrate on social media?

First of all, remember that rankings don’t matter so much as conversions. You get conversions when your site receives targeted traffic. Below you can see the main sources that can bring traffic to a website.

traffic sources
Continue Reading >>

SEO News of the Week: Local SEO and Guest Posts

Local business owners now have a new tool for managing their Google Places For Business Listing. The new Android app is available for free from the Google Play Store. This app let you update your business information, post updates and photos to your Google+ Local Page, respond to comments on Google+ and more. However, this app doesn’t let you respond to customer reviews, nor does it allow for the creation of new listings. It’s also currently available only for U.S. businesses.
Continue Reading >>