Tag Archives: leads generation
Lead Generation: How to Get More Leads with Content Topic Clusters
7 ways to generate more leads using the topic cluster method.

Lead generation is at the top of every marketer’s and business owner’s mind. After all, having more leads means better opportunities for making sales. Over the years, many gurus and experts have come forward with different strategies and tactics to increase leads – from social media marketing tips, pay-per-click advertising, SEO strategies, email marketing hacks and, of course, content marketing.

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14 SEO Agency Tools for Lead Generation, SEO Jobs, Link Outreach and Project Management

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As the developers of SEO software designed for digital and SEO agencies, we know how frustrating it can be running multiple SEO projects, analyzing dozens of clients’ website, delegating multiple SEO tasks to team members, keeping an eye on customer satisfaction and constantly looking for new SEO leads via email or cold calls.  It’s hard work that requires second guessing your every move.
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3 Ways to Pitch the Value of Your SEO Service

pitch-value-of-seo-serviceWhen it comes to selling SEO services, remember that SEO is not a piece of cake at all. You can’t sell SEO like a burger at McDonald’s. SEO is not what one can taste, smell or touch. SEO can only be witnessed in the top positions of search engines, in an increased traffic flow and when the phone rings off the hook all day long.
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How to Create Client SEO Reports Which Break the Fourth Wall

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There is a term called “breaking the fourth wall” which refers to the imaginary wall between a theater stage and the audience of a performance. Normally, it’s like a real wall because the actors and actresses never acknowledge the existence of the audience until the applause at the final curtain call. But some, such as the playwright who called himself Shakespeare, have been very good at directly communicating with the audience during a performance. This can make an actor, play, movie or TV show very popular. If you watched the “Deadpool” or “House of Cards” or “Fight Club”, then you have witnessed the breaking of the fourth wall. Marketers use this term to show that one must effectively talk directly to the consumer when presenting products and services.
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2 Passive Ways to Generate Five-Star SEO Leads Using Web CEO

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The trends in SEO shift like a clock. Several years ago, internet companies worked hard to generate traffic. Today, high traffic is not a long-run objective and it doesn’t always bring you high ROI. With a new generation of big data players the stakes are high in SEO industry. SEO gurus and internet marketers spread themselves out to build a strong online presence and create an effective conversion funnel. Lead generation is the critical point in any conversion funnel, the liaison between traffic generation and customer acquisition.
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