Tag Archives: guest blogging
Baker’s Dozen of Tools Startups Can Actually Afford

startup-tools

One of the primary reasons startups fail is a lack of capital. The overhead that comes with getting a successful business going is often more than the average entrepreneur can handle. The result is a 90 percent failure rate for startups.
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7 Freelancers Every SEO Campaign Should Use

seo-campaign-freelancers

The beauty of SEO campaigns is that they can be run from anywhere. You don’t need a huge office space to house all your employees.

You can outsource the bulk of the work to freelancers. If you’re in the market for an excellent SEO campaign, there are seven types of freelancers that can support your effort.

  1. Writers

Content marketing is a major piece of an SEO campaign, and unless you have endless time on your hands and plenty of talent, it’s just not possible without freelance writers. They pose several advantages that an in-house writer cannot, such as reduced overhead, since freelance writers are generally paid on commission or by the hour rather than on salary with benefits.
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3 Reasons to Optimize for Amazon in 2015

amazon-optimization

No matter what type of business you operate, you know the importance of search engine optimization (SEO) and local SEO (LSEO). However, the vast majority of businesses in the US (and SEO agencies) focus on optimizing for Google. It makes sense since Google is the most popular search engine in the country, and chances are all other search engines require similar best practices with your SEO. However, there’s a “new” (to SEO) kid on the block that should be considered in 2015. With more than 182 million active users and 10 million “Prime” members, Amazon deserves some major attention.
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5 Ways Mobile Readiness Impacts SEO

What does search engine optimization (SEO) and mobile readiness have in common? A lot more than you think. In 2014, mobile readiness officially arrived, which means that most people now do their research on smartphones before making a buying decision (regardless of where that final purchase is made), and there are more people using mobile devices compared to desktops. Of course, it was also a year of Panda and Penguin updates.
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7 Examples of Killer Social Media Marketing Campaigns from 2014

Boasting one thousand friends on Facebook doesn’t mean you’re cut out to create a major social media (SM) marketing campaign. If you want to dominate in the SM landscape, you need to learn from the greats, take risks, and avoid making any moves without plenty of market research.

Ready to get inspired?

Let’s check out some of the best SM marketing campaigns from 2014 to find your motivation.

Urban Decay’s Coachella-Meets-Cosmetics Contest

Nothing goes better with cosmetics than a fashion show turned music festival like Coachella. There’s a certain image that’s reflective of Coachella that’s part boho, part hippie, and 100 percent Pinterest-worthy.
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