Tag Archives: guest blogging
3 Tips For a Social Media Customer Satisfaction Strategy

social-customer-service

When formal customer service comes to mind, most people think about call centers and service desks. And while these are certainly important components, modern brands also need to integrate social media into their customer satisfaction service strategies. This is the only way to meet the demands of tech-savvy consumers who are always connected to the internet.

The Need for Social Media Customer Service

Continue Reading >>

How Wearable Tech Will Impact Marketing Moving Forward

While 2015 was projected to be the year when wearable devices would take off, it appears we’ll have to wait a little while longer for widespread adoption. And as we plan for this shift, it’s important that we prepare for the impact wearables will have on marketing.

wearable-impact-marketing

A Brief History of Wearables

While wearables devices like the Apple Watch and Fitbit have exploded onto the scene in recent months, they certainly aren’t the first wearable devices. Wearables – albeit going by different names – have existed for decades. From Walkmans and pagers to Tamagotchis and ankle monitors, people have been using wearable technology for years.
Continue Reading >>

How to Become an Instagram Business Superstar & Increase Your SEO Power

instagrm-marketing-tips

Whether you are a business guru, a blogger or just an ardent social media user, you will concur that these are interesting times. If SEO optimization is Her Majesty, Social Media marketing is the new Prime Minister of digital marketing. Just when you thought things couldn’t get more social, in comes Instagram with the ability to share your most special moments visually. It is true that other social media platforms have integrated the capability to share photos but there is no denying that Instagram offers the most scintillating opportunity to put your experiences, products and services out there.

Continue Reading >>

7 Ways to Save on Your Marketing Budget in the New Year

marketing-budget

One of the most difficult challenges faced by companies of all sizes is how to cut marketing costs without hurting the brand. It can be a tricky task to shave marketing expenses when you also feel a need for revenue to bring more awareness and customers to your business.

But small businesses and startups often find themselves facing experiencing difficulty in obtaining financing. Sometimes cutting costs appears the only logical way to go.
Continue Reading >>

4 Unique Corporate Blog Promotion Tips for Social Media

blog-social-media-promotion

Developing a quality corporate blog takes time, money, and creativity. It’s not something you can simply develop and then sit back and watch. If you want to garner high returns from the investment you make, you have to understand how to drive traffic to your posts and push readers through the conversion funnel with well-developed calls-to-action. In this article, we’re going to focus on the first half of the equation: driving traffic. Specifically, we’re going to discuss how to drive traffic with the assistance of social media.

Continue Reading >>