Tag Archives: SEO how to
How to Track the YouTube Rankings Love for Your Video Content with Web CEO

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At the request of many of our customers, Web CEO has added the long-waited YouTube rank tracking feature. We want our customers to get real-time data on how well this or that type of content is optimized for search engines.

It is a fact that video content now plays a key role for an online promotion. In some specific industry niches, video has a greater importance than written content, be it a detailed blog post, step-by-step guide or infographic. For instance, online educational websites use video as the best form of knowledge transfer. As the №2 largest search engine in the world, YouTube attracts the attention of all business high rollers who want a center cut of targeted search traffic. Everybody wants to have one million views for their video and get into the “Top 10 Viral Video Campaigns of 20…”. There are 2 things you should do to be at the top of YouTube search results for targeted search queries.
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Should You Switch to HTTPS right now?

A few weeks ago Google officially announced that HTTPS would now become a ranking signal, for now a very lightweight signal. This news provoked a lot of discussions in the industry.  Google has also updated Google Webmaster Tools to better handle HTTPS sites and the reporting on them.

We’ve investigated what are the pros and cons of moving your site to HTTPS, and are ready to share some good tips with you.
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KEI: A Fossil or An Essential Metric?

If you’ve been working at least half as long in the SEO industry as we’ve been, you should know about the KEI acronym. KEI stands for keyword effectiveness index. It was created as a statistic that reveals the most effective keyword phrases and terms to use in optimizing your web pages.

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The Keyword Effectiveness Index compares the number of searches (demand) a keyword gets per month (its popularity) divided by the number of pages in a search engines index (supply). The higher the KEI, the more popular your keywords are, and the less competition they have. This means that, for a keyword with a relatively high KEI, you ought to have a better chance of getting to the top in the search engines and receive a good number of searchers for your effort.
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How to Promote Your Business Online Without Wasting Time and Money

Today I am going to ruin the myth that says you need to spend tons of money to promote your business online. What you really need is trustworthy recommendations, a reliable set of SEO tools and confidence in your success.

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1. Build a website with your visitors in mind.

SEO is not just about optimizing content; it begins when you first build a website. Think about your site structure carefully as it is essential both for a great user experience and for high rankings. A successful site should have:

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How to Start a Website: Finding the Best Keywords

To best do SEO for your site, you will need to determine the optimal keywords for your site theme so the search engines can associate your site with them. Since modern search queries are more and more conversational now, you should think like your prospects do.

WebCEO helps to find the best keywords to optimize your pages for

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