Tag Archives: SEO how to
Answer User Questions Wisely: How Your FAQ Section Will Increase Conversions

After the latest Google Hummingbird algorithm update a lot of webmasters started leaning toward creating quality and unique content that is based on customer queries. Google is getting smarter about answering questions beginning with “how…, what…, why…” etc. This is “conversational search” (semantic search). Google now understands not just the user’s words in queries but the meaning of these words. Therefore, your site’s semantic core should be concentrated on conversational long-tailed phrases and questions (“Where can I buy…,” etc).

webceo blog: how to market your content
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Can Low Quality but Organic Links Hurt Your SEO?

Our Support Angels were asked an interesting question recently: can low quality but absolutely organic links ruin SEO and decrease rankings.

To answer the question we should first understand what is the difference between “low quality” and “low authority” backlinks.

Low quality links are the links that can ruin rankings. These links are usually created to manipulate search engine results and can’t be called organic. These links are usually created for search engines, not human searchers and are placed on sites no real people visit. These links can and probably will hurt your rankings if the majority of your backlinks are low quality.
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How to Use Search Query Data from Your Google Webmaster Tools

Google started the year by announcing that they’ve updated one of the most popular features in their Webmaster Tools: data in the search queries features will no longer be rounded.

Go to your Google Webmaster Tools account, click ‘Search Traffic’ on the left-hand menu, and then click ‘Search Queries’. Here you will see Google web search queries that returned at least one page from your website. This report shows these “impressions” together with the times when users visited your site – the “clicks” – and displays these for the last 90 days.
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Your Winning SEO Strategy For 2014

With all of those Google animals approaching us from several directions at once, 2013 was a tough year for us Internet marketers. It feels like 2013 brought more changes to the world of SEO than occurred in the last 10 years. The good news is that everything you learned and implemented this year will be relevant in 2014. The new year 2014 will be the year of mobile SEO and authority. The Google Hummingbird update brought on the age of mobile SEO.

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How to Check Your Social Media Profile Rankings with WebCEO

SEO experts continue to look for correlation between social media signals and rankings. Most experiments prove that social media continues to become a more important factor. There are three main benefits you will get from social media:

  1. You have additional channels to communicate with your customers. When you mention, like or share what someone has written, it’s the equivalent of a “Hi, how are you” email.
  2. You will improve your rankings.
  3. You end up with more “real estate” on the SERPs.

Because legitimate interaction between a business and a customer is hard to fake online, social media authority holds an increasing amount of weight for search engines. It means that when you promote a business online, you will benefit from having active (and interactive) social media accounts, even if you see no direct results from your social media marketing.
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