The SEO and social media departments of many brands often operate as their own entities. In reality, however, the two are inextricably linked. As such, they should work in unison, aligning their strategies, processes, and goals. How can you improve…
social media marketing Tag
Use all the benefits of social media to grow your business
Content is the common thread tying together SEO and digital marketing. Want your website to be at the top of search results? Make great content. Want to sell something? Make great content. Since that’s where the two goals intersect, it’s…
Part III: Track Your Success We’ve come to the last but not least part of our social media optimization journey. Today you will learn how to analyze the results of your social media optimization campaign and what instruments you might…
Part II: Writing a Post In the previous part of the article we discussed the following points of social media optimization: research, target audience identification, planning, and social media profile optimization.
Part I: Let’s Conduct Some Research Social media has taken our lives. A large number of Internet users nowadays can’t imagine living without chilling out on Facebook, Twitter, or Instagram. Statistics says that: almost 42% of the worldwide population use…
Influencer Marketing has gone viral, although at the end of the 1990s we would not have known it existed. Because of the Internet and the ability for people to open up their own communication channels with the world, everything has…
Earlier, we talked about the most prominent trends that would define the best SEO in 2018. Actions that will put you higher in organic search, techniques to entrance the visitors and make them spend more quality time on your website…
There’s always been a lot of argument around how social media affects SEO. Despite the fact that Google renounced social signals as a ranking factor, websites with lots of activity on social platforms tend to rank higher than those without….